One of the many specializations in the medical industry
is medical billing. If you are a doctor running an individual clinic, or if you
are part of a small or large network of clinics with other doctors, you might
want to get the services of a medical billing services provider. These are professionals
who are experts at generating healthcare claims which they then submit to
insurance companies to obtain payment for rendered medical services. If a surgeon
performs a minor operation on a patient, for example, the procedure needs to be
translated into a billing claim – which the medical biller follows up and
processes. If you are a medical biller, you can advertise your expertise
through rack cards printing.
you need to explain the basics of what it is exactly that you do. However,
given the limited space of rack cards, you might find it to be quite a challenge.
The good news is that you only need to come up with an attention-grabbing
headline. Remember that the size of rack cards are either 4” x 9” or the
smaller 3.5” x 8.5”. Given such limited space, you must come up with an
impactful headline that explains your medical billing services – without using
too many words. For example, you can use the headline: “Want to focus on your
patients instead of medical paperwork? Let us help!” This can be designed with
an HD photo of a team of doctors, so that your target audience is immediately
recognizable. Use other key phrases like get rid of claim denials, steer clear
of billing headaches, boost your medical billing collections, or have more time
to focus on your patients.
coming up with a headline, look for an online printing services provider that can print
these rack cards for you. The final
aspects of the design should be your contact information – make sure that it is
accurate – and a call-to-action. At the back of the rack card, you can include
a promotional code for discounts on your
medical billing services.
Rack card are designed to be displayed in rack or brochure displays. Work with business owners in your area, especially the medical-related establishments, to have your rack cards displayed in their reception areas where there is high foot traffic. This way, you can effectively send the message to your target audience about the medical billing services that you offer.
What are med spa businesses? It is a combination of
a traditional day spa and a medical center offering aesthetics services. The non-surgical
aesthetic/medical services are performed under the supervision of a licensed
physician. The goal is to offer non-surgical treatments which help ‘rejuvenate’,
enhance, refresh, and beautify the skin and body. Some examples of the treatments
offered by med spas are Botox injections, non-surgical reduction of fat, tattoo
removal, laser hair removal, laser skin resurfacing, chemical peels, injectable
dermal fillers, and microdermabrasion. Instead of getting a surgical face lift,
for example, more and more clients are getting alternative, non-surgical treatments
which is why med spas have grown in popularity. Now, if you are a med spa
operator, how can you advertise the services that you are offering? Why not go
for eddm postcard printing? EDDM is the Every Door Direct
Mail service offered by the United States Postal Service.
you are a med spa owner and you would like to spread the word about the aesthetic
treatments that you have, EDDM is an affordable yet effective form of
advertisement. Here’s a quick look at the process:
- You will get in touch with an online printing company
that offers EDDM.
- The print shop will work with the USPS to send your marketing
postcards to every door within a zip code, mail carrier route, or address group
based on demographic. Since your med spa services are geared more towards
women, you might want to narrow down your mailing list to households where there
are women living. You can also narrow down the mailing list based on average
household income, household size, age bracket, etc.
- After you have chosen which EDDM printing package to
go with, the print shop will process your order. Once the postage fee is paid,
they will fulfil the rest of the requirements for you and even bundle the
postcards in 100s – as required by the USPS. After bundling and finishing the paperwork,
the print shop will deliver the postcards to the local post office in your area
for individual distribution.
As you can see, almost no work is involved in advertising using eddm postcards. By simply designing an effective marketing postcard, you can effectively spread the word about the med spa services that you offer. This will, in turn, enhance your brand, increase inquiries about the services that you offer, and help your business grow.
If you’re a business owner, you must consider postcard printing as a primary form of
advertisement? Why? Check out these reasons:
- There are many digital or offset print shops that offer cheap postcard printing packages. When you order more copies, the price per piece gets lower.
- There are different distribution methods available. Go for direct mail if you have a mailing list so that you can send the marketing postcards to your existing customers. EDDM or Every Door Direct Mail is a service offered by the United States Postal Service where they partner with print shops to mail out marketing postcards to every door within a zip code, mail carrier route, or address groups based on demographics. At just a few cents postage fee per postcard, you can send out mailers to potential customers even without buying a mailing list. Lastly, you can distribute the postcards personally in areas where there is high foot traffic.
Let’s say that you are offering massage therapy
services. By simply printing and distributing postcards, you can let as many
people as possible know about it. Whether you are a professional masseuse working
on your own or if you are part of a spa or health and wellness business that
offers massage therapy sessions, you can use postcards as a form of
The first thing to do is look for an online printing company that is reliable and offers
reasonable prices for the printing package. Next, work on the design of the
postcard itself. Since you do not have that much space to work with, use
keywords when writing the headline for the postcard. Use words and phrases like
relax, refresh, rejuvenate, clear your mind, or pamper your body on the headline.
Include high-definition photos of women or couples enjoying a luxurious
massage. Make sure that your contact information is accurate and up to date to
make it easy for clients to book your services. At the back of the postcard, you
can include a promo code to increase the response rate to your postcard mailers
you need a slew of new clients or you want old clients to come back for a luxurious,
pampering massage session, remind them of the availability of your services
with the help of marketing postcards.
Right after Thanksgiving, everyone feels the holiday
rush – from people scrambling to buy gifts for their loved ones to businesses
rushing to meet high customer demand. If you’re a business owner, you can get a
head start on the holiday rush by working on your takeout
Why should you print takeout menus in the first place? Any business owner
running a food establishment knows that the key to success is having a
well-designed menu, second to the dishes served and the ambiance of the place. If
you already have a dine-in menu, you should think about adding a takeout menu
for marketing purposes. Those who do not have the time for a full sit-down
dinner, or those who would like to enjoy restaurant quality meals minus all the
fuss of dressing up would opt for delivery or ordering takeout. Takeout menus
also help boost sales, enhance your business’ brand, and encourage repeat orders.
Do I Design Holiday Takeout Menus?
The last month of the year is the best time to distribute
holiday takeout menus. Look for a print shop that offers to go menu
Compare the printing packages, printing method, materials, and the turnaround time
when ordering – narrow down your choices to two or three print shops then make
an informed decision from there.
how can you design takeout menus with a holiday theme? Here are a few quick
a suitable size for the takeout menu. Some options include: 4.25” x 11”, 8.5” x
11”, 8.5” x 14”, 9” x 12”, 11” x 17”, and 11” x 25.5”. For the folding styles,
you can have anywhere from four to twelve panels or pages.
holiday design can be based on whether you have an upscale or casual restaurant
logo. If you have a fine dining establishment, go for design elements like a
delicate snowflake or the silhouette of a snow globe. If casual dining is more your
style, incorporate illustrations of Santa Clause, reindeers, or colorful
Christmas trees. Use the same colors as your business logo to have a more cohesive
it’s the holiday season, offer something new in your menu. It can be a
holiday-themed drink, or meal packages that can feed the whole family. Place the
menu items in such a way that the highly-profitable, yet easy-to-prepare dishes
Once the online
shop is done with your takeout menu order, you can have the menus mailed out to
your customers. Also display them by the restaurant cashier, place some right outside
the restaurant, and distribute them personally in areas where there is high
foot traffic. Follow these tips to maximize your restaurant’s profits using
takeout menus this holiday season.
If you are looking for a cheap yet effective way to spread the word about your business, you should definitely try 5 x 7 postcard printing. Postcards are an affordable advertising tool that can be mailed out or distributed personally to create awareness about a brand. If you are running a martial arts school, a martial arts camp, or if you are an individual martial arts instructor, what you can do to let parents and interested students know about your classes is to mail out postcards. Here’s a quick list of the benefits of this marketing material:
- Since postcards are sent without envelopes, the message will be read immediately by the recipient. Your mailer will not be left unopened or automatically thrown in the trash, because the message is right there for your audience to see.
- The more pieces of postcards you order, the lower the per piece price gets. This is especially true for offset printing methods.
- There are many postcard sizes to choose from – ranging from 4” x 6” to 6” x 11”, to as big as 9” x 12”. For the distribution method, you can either go with personally giving out the postcards, direct mail if you have a mailing list, or Every Door Direct Mail. For EDDM, the print shop can partner with the USPS to mail out your marketing postcards to every door within a zip code or any other group of addresses that you prefer. This works best if you do not have a mailing list because at just a few cents postage fee per card, you can deliver your marketing message to your intended audience.
What else should you remember when printing martial arts postcards? Look for a reliable color postcard printing service that will do a good job of creating those postcards for you. Again, these are sent sans envelopes so the message will be read immediately. If the postcard is poorly printed and does not have an attention-grabbing headline, your marketing efforts might just be wasted.
After choosing which online printing services provider to go with, think of a suitable headline. Highlight the fact that martial arts teaches kids self-defense, it enhances their confidence, and develops discipline. Even with the biggest-sized postcard, you do not have that much space to work with so use a short headline that is still impactful. Make sure that your contact information is accurate.
Finally, include a call-to-action. Use the back of the card to offer promo codes or discounted rates upon enrolment. With 5 x 7 or any other size postcards, you can market your martial arts instruction services to interested parents and their kids who will be your students.
Perhaps one of the most glamorous businesses to have
is selling jewelry. Although you may have an instant audience for it, you still
need to exert some effort into advertising your products. Instead of taking the
expensive route in advertising, go for the cheaper yet still effective alternative
which is print. Specifically, use postcards to advertise your jewelry
business. You can use direct mail, every door direct mail, or personal
distribution of advertising postcards to reach as many people as possible. Postcards
are cheap to produce because there are many online
printing service providers available. In fact,
the more pieces you order, the cheaper the per piece price gets.
Should I Send Jewelry Postcards?
Next, when exactly should you send jewelry postcards?
Check out this list:
you are introducing your business to your target market. Whether you have an
online or a brick-and-mortar store, you need to have some form of advertising
material to let people know that your business exists.
you are holding a big sale – again, it can be in-store or online – then you should
send postcards ahead of the start date. Include a discount code at the back of
the card to ensure better response rates.
out postcards ahead of special occasions: Valentine’s Day, Mother’s Day,
Thanksgiving, Christmas, and New Year. Also send postcards for anniversaries
and birthdays or any other special occasion – it’s better if you can personalize
the card so gather information that a customer voluntarily gives if you can.
can also send out postcards if you are buying gold. Most jewelry sellers buy
unused jewelry from customers which they turn into new jewelry pieces. include
an attention-grabbing headline, and make sure that the photos are
high-definition to really impress the recipient.
With the help of postcard printing, you can advertise your jewelry business and turn printed marketing materials into gold!
Takeout menus is one of the first things
to invest in if you are in the restaurant business. Whether you are on your
soft opening or if you simply want to attract new clients, a takeout menu will
pave the way towards increasing your sales. How, exactly can this be done? First,
printing takeout menus will enhance your brand. If you have a fine dining
restaurant, the interior design and ambiance of the establishment is part of your
image. The same thing holds true for both your dine-in and takeout menu. Since
you are a food establishment, your menu represents what you are all about as a
business. The dine-in menu is all about the dining experience – while the
takeout menu entices those who may not have the time or maybe the budget for a
sit-down meal to still sample the dishes that you have to offer. Diners can either
order takeout or delivery, so that they can experience restaurant quality
dishes minus all the work while offering takeout or delivery convenience at the
to Include in Your Takeout Menu
For your to go menu design, make sure to always
include the following:
- The complete contact information of your food
establishment. Make sure that your telephone number, email address, or the
links to your social media sites are all updated and accurate to make it easy
for customers to contact you.
- Also include your hours of operation. More importantly,
identify the delivery options which are available for users. Some like using
apps, others prefer phone calls directly through the restaurant. The more
ordering options you have, the better.
- Include your restaurant’s logo in the design of the takeout
menu. For the individual menu items, place them strategically so that the
bestselling/high-profit items are highlighted.
- Lastly, you may want to include a promo code that
will entitle the holder of the takeout menu to discounts from your restaurant.
To get the best-looking takeout menus, look for an online printing provider that offers either offset or
digital quality printing. Check on the length of experience that they have, the
materials used, the finish of the paper, the turnaround time, the quality of
customer support – and the price of the printing package. Compare two to three print
shops, then make an informed decision from there.
If you are a landscape artist, how can you advertise your services to homeowners? You may know quite a few people in your neighborhood but if you want to make a good profit, you need to reach out to as wide an audience as possible. Essentially, everyone living within your house and nearby areas are potential clients. The elderly neighbor who is living alone may require professional lawn mowing, so you can offer your services. But to come off as a professional, you need to do something like sending out postcard mailers. If you don’t have your own mailing list, you can take advantage of eddm mailing services which stands for Every Door Direct Mail.
EDDM is a service offered by the United States Postal Service where they partner with local print shops to deliver advertising postcards to every door within a zip code, mail carrier route, or any group of addresses within a certain demographic. Since landscaping is your business, you can narrow down your mailing list to homeowners only instead of renters – because these are the ones most likely to book your services.
What Should I Include in Landscape Postcards?
For eddm postcard printing, you do not have that much space to work with so make sure to keep your message short but full of impact. Here are a few tips on the information that you should include in landscape postcards:
- In lawn maintenance, it is better to hire a professional because you know how to maintain an entire ecosystem instead of just pruning shrubs or planting in-season plant species. Based on the location, weather, and plenty of other aspects, you can help increase the value of a property through landscape design.
- Include the services that you offer including weed control, fertilization, aeration, seeding, caring for trees/shrubs, pest control, and professional landscape design.
Of course, you should summarize the information into a short headline – or place the number of services into a bulleted list so that the text will fit into an EDDM postcard.
When Should I Send Landscape Postcards?
The best time to advertise your professional landscaping services is right before the spring season. Let the readers know that spring is the best time to hire one because if they will do it in the summer season, the plants may not have sufficient time to grow. The only thing left for you to do is look for an online printing shop that offers EDDM postcards – then they will take care of the rest of the process for you. Just choose an address group, pay the printing package and postage fee, then wait for your advertising postcards to be delivered to individual mailboxes. From there, the number of inquiries about your landscaping services should increase.
Rack cards printing is a cheap yet effective
way to advertise any business. Let’s say that you are in the Information Technology
industry and you offer technical support to businesses. How can you let them know
that your IT firm exists in the first place? If you want an advertising method
that is cheap yet effective, go for printed marketing materials. Mail out
postcards to every business address within your zip code and wait for inquiries
to come pouring in. Be consistent in postcard marketing so that you can enhance
your brand and build customer loyalty. You should also have business cards,
letterheads, rack cards, envelopes, and any other printed marketing material that
you might need.
rack cards, you can choose either the lay flat counter size (3.5” x 8.5”) or the
more popular rack cards display size (4” x 9”). Rack cards are designed to be
displayed in literature/brochure/rack cards displays, which are placed on the
countertops of offices or any other area where there is high foot traffic. Ideally,
people passing by will pick up the rack card and keep the contact information
for future reference.
IT professionals, look for an online
shop that offers either digital or offset printing. Make a comparison of the packages,
the customer support, the paper finish, and the overall material used. Here are
a few more tips on how you can print
rack cards as an IT professional:
- Start with a catchy headline. Your goal is to grab the attention of passers-by, so you should have an impactful tagline on the front part of your rack card.
- Make a list of the IT-related services that you offer. You have limited space with rack cards but you can include the major services, such as virus removal, data storage, technical support, security devices, or help desk.
- Make sure that there is a call-to-action, and that your contact information is complete and accurate. You can also go for the tear-off business option to make your rack cards stand out even more.
All in all, rack cards printing will effectively spread the word about your IT support services – just make sure to display them in areas where a lot of people pass by. You can also distribute them personally in trade shows and similar business events.
If you an interior designer, your goal is to make
spaces feel comfortable and look aesthetically pleasing. Since this job is
design-related, you might find it quite easy to design a letterhead for yourself.
But why should you do this in the first place? Letterhead
can be part of your marketing campaign. Digital may be the way to go these
days, but there is still something to be said about the effectiveness of print marketing.
Aside from it being tangible, it is highly effective – not to mention cheap. You
can have letterheads, postcards, rack cards, and other materials printed at
less than a dollar per piece. Letterheads in particular are great to use
because they legitimize transactions while enhancing your brand at the same
you may not necessarily have problems with the design part, it is still good to
know how you can effectively design letterheads for your interior design
are usually headings which are printed on top of the page, but you can alter the
placement. Come up with a creative, strategic design if placing the letterhead as
a footer instead of a header. You also have the option to use either the left
or right side of the page. Yet another design is to use your interior design
company logo as a faint background for the entire page.
the right size based on your printing needs. Letterheads are usually used for
customer invoices, price quotations, and similar transactions. If you print
quite lengthy letters, go for the legal size or tabloid size letterhead. These measure14”
x 8.5” and 11” x 17”, respectively. A standard sized letterhead measures 11’ x
the online printing services provider
if they offer a second blank sheet or matching envelopes as part of the set.
logos are usually incorporated in letterhead design. Do this while also
checking on the accuracy of your basic business information, which is crucial
to include in the letterhead.
don’t have much space to write too much text when printing letterheads – so let
the design speak for itself. As an interior designer, it is up to you to make
your letterhead design stand out. Once done, order letterheads from a reliable print
shop and use it to make all your transactions look legitimate while enhancing
your brand as well.