Category Archives: Menu

Marketing Techniques to Live by when You Print Pizza Menus

One of the biggest mistakes that you can make as a food business owner is failing to realize the importance of seemingly small tasks such as to print pizza menus for takeout, for example. Why focus on your to go menu when you have dine-in options available? Here’s a quick list of the reasons:

  • You are losing a huge percentage of potential customers if you don’t offer to go or delivery services. This is especially true when it comes to easy-to-eat food items like pizza or Chinese takeout. People love the convenience of ordering meals which are cheap, delicious, and fast. If you don’t tap into this market, you are not making the most out of your earning potential as a food business.
  • Since you don’t have to prepare the food item for dine-in serving, wash dishes, and clean a table, to go customers will save you a lot of time and manpower. You will also earn more profit because you can add more to the price since customers are willing to pay for convenience.

 

Marketing Tips for Print to go Menus

 

Next, what are the marketing tips that you need to live by when you print carry out menus? First, focus on the design and content of your menu. If you’re running a pizzeria, for example, limit your takeout options to just seven flavors – any less and customers will feel short changed, while having too many items to choose from will make them feel overwhelmed and unable to make a choice.

 

Design-wise, make sure that there is a good balance between text and images. If you must include pictures or hand-drawn illustrations, make sure that they look appetizing and eye-catching. For the text, you can include a short description of each pizza flavor, for instance, and make sure that the menu is not crowded with too much information.

 

Second, look for distribution options that will reach out to a broader audience. After printing a set of to go menus, you can place them:

  • Inside every to go order or delivery order.
  • In a prominent place just right outside your restaurant, so that customers won’t have to come inside just to see what you have to offer as a food business.
  • Inside direct mailers – where you can include postcards, discount coupons, or business cards to complete your print marketing materials.

 

If you’re holding a promotion, you can also have an employee distribute the menus in areas where there are a lot of people passing by.

 

By paying attention to the design and distribution of your to go menus, you can make this powerful marketing material work to your business’ full advantage.

 

 

 

 

 

 

 

Sure Fire Ways to Succeed in Marketing Your Print Pizza Menus

Now is the best time to print pizza menus if you haven’t already done so. Being in the food business, there really is untapped market if you are not offering delivery or takeout food – so it’s a must to include it in your daily operations. The question is, how can you make the most out of your print to go menus? Here’s a list of sure fire ways to succeed in it:

  1. Make a great first impression.

When you print carry out menus, pay close attention to even the smallest details. There are printing companies that offer full high-definition printing for takeout menus in different sizes including 8.5” x 11”; 8.5” x 14”; and 11” x 17”. When you have good-quality offset prints, your menu will leave a lasting impression to your customers. You don’t even need to invest in professional menu design – as long as there is a good balance between images and text and the overall design is attention-grabbing, you’re good to go.

  1. Aside from convenience, you must offer customers more benefits when printing takeout menu.

Why not make your menu printout double up as a discount coupon? Or, if you’re mailing out menus, you can include a copy of your business card which they can present to your store and use as a discount coupon. The more benefits you offer to your customers during the ordering process, the more loyal they will be to your brand.

  1. Display a blown-up version of your menu at your front window, or put a basket full of them right outside your front door.

If you have a sophisticated-looking pizzeria or a cute diner, there are still customers who might be hesitant to walk in because they think that they can’t afford the items in your menu. To discourage this, why not display a blown-up version of your menu at your front window? Or, put a basket full of your menu printouts right outside your front door. This way, people will have an idea about your food costs and they’ll feel more confident to order takeout or delivery.

  1. Place a menu inside every delivery or takeout bag.

Spreading the word about your business is key if you want to attract more and more customers. For this, you can look for other creative ways to distribute your to go menus. How about placing a menu inside each delivery or takeout bag? When you’re billing a supplier, you can include the menu inside the statement so that other people can try out your food. Instead of scrambling when a customer asks for a copy, make it convenient for them to pick one up by prominently displaying copies of the menu on each side of your counter, or right in front of the cashier. You can also post one in a public bulletin board, or send out the menus as mailers.

Follow these tips in marketing your food business and experience a surge in sales in no time at all.

Make Your Takeout Menu Print Look as Delicious as it Sounds

As the owner of a food business, how can you go about the task to takeout menu print while making your dishes look and sound sumptuous – and also upping the ante in your profits? It’s all about learning the tricks of the trade. Restaurant owners have long used these techniques to enjoy maximum results, so let’s take a look at a few tricks:

  • Not using currency signs or two zeros at the end.

There’s absolutely no sense in putting a $5.00 sign opposite the cheapest item in your menu. The two zeros at the end might be mistaken by a customer for something more expensive than it actually is. You don’t want to emphasize the fact that they’re spending money while dining in or ordering takeout from your restaurant. If you must include prices in your menu, use 9.99 instead of $10.00 – almost the same price, but entirely different impressions on paper.

  • Using descriptive labels on food items.

It’s okay to simply list the highlight ingredients but to give your menu some spice, vary the lengths of the food descriptions. Use more appetizing words to describe the house specialties, or use intriguing terms that will trigger a conversation between the server and the customer during the ordering process.

  • Highlighting your most profitable dishes.

Use red and blue colors on your menu, or find a color palette that’s consistent with your restaurant logo. It’s fine to simplify the layout but make sure to also highlight your most profitable dishes. You can put a bestselling dish inside a box, or use a font that’s bigger with a brighter color.

When you print pizza menus, for example, highlight the pizza flavors which are most profitable. If you’re offering a variety of food items, set apart the dishes which are profitable but quick to make. You don’t want to frustrate hungry diners by encouraging them to order a complex dish that takes a long time to prepare.

It really is quite easy to design a menu that’s profitable for you as a business owner, while also looking sumptuous as far as a customer is concerned. Follow these tips when designing your takeout or dine-in menu, and make sure that the quality of print is high quality as well. Doing so will ensure that you’re giving hungry diners a preview of what’s in store for them when ordering items off your well-designed menu.

 

 

 

 

 

 

 

Takeout Menu Print: How to Write Yummy Food Descriptions

Is takeout menu print part of the to-do list that you must cross out for your food business? If yes, then you do have your work cut out for you. If you have a long, boring, too-short, or ineffective menu, customers may very well walk out of your diner or restaurant even before trying out your supposedly delicious dishes. Just like the sumptuousness of the food that you serve, the words used on your menu must be enticing enough to tempt a hungry diner to order a full course meal, or as many items off the menu as their stomachs can handle.

Top Tips for Writing Good Food Descriptions

So how are you supposed to come up with a good menu? It’s all about having good copy, and here are a few tips on how you can accomplish such a challenging feat:

  • Don’t hire a professional copywriter.

If you have a mom-and-pop diner, the recipes are probably handed down to your family from previous generations. A copywriter won’t do the dishes justice, so come up with the descriptions yourself. The words should evoke nostalgia while tempting the customer’s palate at the same time.

  • Know which words to use in the first place.

There’s really no list of correct or incorrect words that you can use when creating a menu, but knowing which ones are pleasing to the eyes and the palate helps. Start with terms like: aromatic, tasty, drizzled, organic, home-grown, pan-seared, grass-fed, infused, encrusted, broiled or grilled to perfection, juicy, moist, locally-sourced, fresh, zesty, yummy – the list is practically endless!

  • Vary the length of the food descriptions.

Focus on the ingredients. If you need to print pizza menus, for example, give the customer a list of what’s in the pizza that makes it different from the rest. Also vary the length of the food descriptions so the reader won’t get bored. Give lengthier descriptions to house specialties, and use shorter sentences for the more straightforward dishes.

  • Make sure to print good quality menus.

Finally, look for a to go menu printing company that specializes in printing menus and similar advertising material. Offset printing is always a better option than digital printing because of the professional results provided by the former. With offset printing using state-of-the-art printing presses, you can impress customers with one glimpse at your takeout or dine-in menu.

No matter which dishes you specialize in, it is important to describe the items in detail through your menu, so follow the above tips when creating one for your food establishment.

 

 

Where to Distribute Your To Go Menus

To go menus make for a great advertising material. If you don’t have dishes that customers can order to go yet, you are not tapping the maximum earning potential of your food business. People these days are always up and about and they want almost everything to be instantaneous. As such, they’d want to have delicious dishes that they can order quickly, to go.

Now, if you would like to print to go menus, you must look for a reliable printing service provider. You can actually take your pick from digital or offset printing. There are many digital printing services which make use of desktop printers, while there is a lesser number of offset printing presses available. Quality-wise, however, offset printing is far superior. If you want to print carry out menus, it’s better to go for offset printing – the investment will be well worth it in the end.

Next, how and where should you distribute these to-go menus? Here’s a quick list:

  • Place a to-go menu right outside your restaurant.

People get intimidated or shy at the thought of entering a restaurant without actually ordering anything. But what if they want to order something to go in the future? To make it easier for people to check out your food products and the prices, leave a basket with copies of your to-go menu right outside the restaurant. This way, they won’t have to ask the staff for a copy – and they won’t get one if they are not interested to buy. This is a win-win situation for the business owner and the customer.

  • Have your own staff distribute them to their personal and professional network.

Your waiters, dishwashers, chef, and all the other staff in your food business would have their own network of contacts. Families, friends, acquaintances from school, neighbors – the contacts of your employees will multiply and before you know it, your business’ popularity will soar simply through word of mouth and print advertising. Having your own staff distribute menus to the people they know is a very effective way of promoting your dining establishment.

  • Distribute to go menus to your suppliers, business partners, and other people you interact with.

When running a restaurant, you will deal with suppliers and other business owners on a regular basis. When doing a transaction, make sure to include a copy of your to-go menu to help spread the word about your business.

  • Include a copy of your menu on every to go food package.

Finally, you can broaden the reach of your to-go menu advertising by including one in every food package, doggie bag, pizza box, etc. Knowing where and how to distribute your to-go menu will help boost the sales of your food business.

Elements of a Great Design for To Go Menus

To go menus do not just add to the overall dining experience of a customer, but restaurant owners can also use them as an advertising tool. If you have a pizzeria, for example, you can print to go menus and distribute them to customers or suppliers. The more widespread the distribution is, the more well-known your food products would be. However, you do need to take into account that the menu should be cleverly designed. If the layout of your menu is a graphic designer’s nightmare, it will appear equally confusing and not visually appealing to your customers. Here, we will take a look at the design elements of an effective to go menu:

  • The ‘sweet spot’ on the menu.

Designers or layout artists of traditional menus think that the ‘sweet spot’ on a menu is the upper right hand corner – so this is where they place their bestsellers or the most profitable items. But new studies suggest that customers actually scan menus like they would a book – starting from the top left corner. As such, if you want your bestselling dishes to be the first one that a customer reads, place it on this exact spot.

  • The sectioning of the menu.

Next, make the menu easy to read by dividing it into logical sections. If you’re a fine dining restaurant and you would like to print carry out menus, divide it into sections so that the appetizers, main dishes, and desserts can be easily seen.

  • The prices on the menu.

People go to restaurants to eat and when you put the dollar sign before the price, they will feel the impact of the food that they’re ordering on their wallets. To avoid this, most menus are designed without the currency sign. You can also use a pricing strategy with cents – instead of 10.00, put a 9.95 tag price next to a dish so that customers will feel that they are not paying the full price for the item.

If you want to highlight a food item, you can change the font, use color or boxes. Match the look of your menu with the décor or the logo of your dining establishment. By following these tips, you can give your profit a boost with the help of a well-designed takeout menu.

 

 

 

 

 

 

 

 

 

Takeout Menu Print Tips: Cleverly Design Your Menu for More Profit!

If you want to increase the profit of your food business, you definitely have to consider designing and creating a takeout menu print. These days, people are always in a hurry and they want everything to be instant. Even when it comes to food, they want to be able to order something that you can whip out quickly. It’s a bonus if the presentation of the food looks Instagram-worthy. So if you haven’t already done so, it is a must to look for a to go menu printing service provider. Not only will it boost your sales, but it will make customers appreciate your food business even more.

Here, we will take a look at how you can cleverly design your takeout menu to earn more profit:

  • Only include quick-to-make items in your takeout menu.

People opt for takeout because it’s quick and convenient. If it takes you more than fifteen minutes to whip up a dish that’s included in your to go menu, how frustrated do you think a hungry diner would feel? If their first experience ordering food from you is less than stellar, chances are they will not be a repeat customer. On the other hand, by simply including quick-to-make items on the menu, you can rest assured that a customer leaves with a pleasant experience and will have repeat orders in the future.

  • Do not overwhelm the customer with too many choices, or give them very limited options.

If you only have three or four flavors when you print pizza menus, for example, you are giving customers very limited options. Having twenty flavors, on the other hand, might make it difficult for them to choose. Based on studies conducted by Bournemouth University, fast food diners want only six items per category on the menu while for fine dining establishments, six to ten options are ideal.

  • Include a few mouth-watering pictures, placed strategically on the menu.

People are very visual, so make sure to strategically include two or three mouth-watering pictures of dishes that are included in your takeout menu. Also, make sure that the layout is easy to read.  If you want to highlight a dish that’s profitable but easy to make, put its name in a box or change the font color and size.

  • Use exotic, interesting, or foreign-sounding dishes on the menu.

Finally, make your takeout menu unique by adding a few dishes with interesting names. Mama Giuseppa’s pizza, or Suppli which is rice balls in Italian both make for intriguing options and can establish rapport between the customers and the order taker.

Follow these tips when designing your takeout menu and watch your profits soar quickly!

 

 

 

 

 

 

Takeout Menu Printing: Which Dishes Should I Highlight?

If you’re planning to scrimp on takeout menu printing, you might want to think twice. In the restaurant business, dine in and to-go menus play a huge part in selling the food that you’re offering to your restaurant or diner patrons. Hungry diners will rely on your menu when deciding which dishes to order, so you should know which items to highlight. That’s what we will learn more about here.

Before that, however, let us take a quick look at the role that menus play when it comes to selling food items in restaurants:

  • A menu can help boost sales in your restaurant. If you have new dishes to offer to your customers, you can update your menu and highlight what’s new. This way, you can retain the loyalty of your existing customers and attract new ones.
  • A menu can increase the frequency of orders, especially if it is printed in such a way that is visually appealing.
  • To go menus will give customers who are in a hurry or who don’t want to dine in a chance to sample your dishes in a convenient manner.

Tips for Choosing which Dishes to Highlight in Takeout Menu Printing

Next, what are the things that you need to remember when it comes to choosing the dishes to highlight in your print to go menus? Here are the top tips:

  1. Choose professional-looking photos of your most popular dishes.

Visual appeal should be your primary consideration when having menus printed out – whether it’s for inside the restaurant or to go ordering. When you print to-go menus, make sure that the dishes pictured are a feast – both for the eyes and the taste buds.

  1. Highlight the dishes which are quick to make.

People order items to go because they don’t have the time for a sit-down dinner. This is precisely why you should only highlight and include dishes which are quick to make in your takeout menu. Just imagine how frustrated a hungry diner would get if it takes you thirty minutes or so to prepare a popular dish!

  1. Edit your to go menu in such a way that only the quick-to-make and profitable dishes are featured.

Lastly, edit your takeout menu by choosing only the dishes which are quick and easy to make, and are profitable. For example, egg rolls which are prepared beforehand takes only a few minutes to deep-fry, so it’s a popular order in Chinese takeout. The ingredients aren’t that expensive, either – so they end up being really lucrative for the restaurant owner.

By following these tips, you can have a takeout menu that will boost the sales in your food establishment.

Takeout Menu Printing Online by BlockbusterPrint™

Takeout menu printing online by BlockbusterPrint comes in many folding styles in full color.

Choose between trifold Takeout menus, half fold Takeout menus, double gate Takeout menus, accordion folded Takeout menus, double parallel folded Takeout menus and more.

With sizes like 8.5×11 all the way up to 11×17.

Takeout menus are printed in only 24 hours for clients that are in a rush and production is always full color in offset quality.

Takeout Menu Printing? Tips for Choosing the Right Menu Size

When you enter a restaurant, the first thing that you look for is the menu. The more sumptuous a photo at a menu looks like, the more that you’d want to order that item. If you’re the owner of the dining establishment, this highlights the importance of printing a suitable menu. Fortunately, there are many printing companies which specialize in takeout menu printing as well as printing other specialized menus for dining establishments. Here, we will pay attention to one specific aspect of menu printing: the size.

Tips for Choosing the Right Menu Size

With companies like BlockbusterPrint.com, there are three menu sizes to choose from: 8.5” x 11”; 8.5” x 14”; and 11” x 17”. There are more than ten brochure folding types to choose from, different paper options, and only the highest offset printing quality is used. If you want BlockbusterPrint.com to handle a takeout menu printing job for you, how do you choose the right menu size? Here are a few quick tips:
• You can easily choose the largest menu size, but remember that they tend to look clumsy and customers may find it difficult to hold it in their hands. If you must go with the largest size, opt for a tri-fold or a Z-fold menu for better handling. Also, divide your menu items according to category so that the customer won’t find food selection to be confusing.
• If you have a limited menu, choose a reasonably-sized menu. Highlight he most profitable items, the bestsellers and the items which are quickest to make.

Go with a printing company like BlockbusterPrint.com which has plenty of experience in menu and takeout menu printing. In the food business, your menu says a lot about the quality and sumptuousness of the food that you prepare inside your kitchen. As such, you need to choose one with just the right size – and the best quality to make customers think that the money they’re paying for good food is well worth it.