Tag Archives: online printing service

Looking for a Provider of Online Printing Services? Here’s What You Need to Know

Unlike online printing services that have an automatic ordering system, it used to be a big hassle to have printed promotional materials made. If you need 200 pieces of postcards made, for example, you need to go to the printing office to check out their equipment. You must come up with a design which has to be set up on the printing press. Then, you have to choose the material, paper thickness, and finish. After approving the proof, you have to wait for the job to be finished before you can finally pick up your order.

Today, you can do away with all these steps because there are professional printing companies that have a purely online ordering system. This means that you don’t have to visit any printing office – you just need to come up with the design, choose the materials and the finish, and wait for the materials to be delivered straight to your doorstep.

What You Need to Know about Online Printing

Whether you need business cards, brochures, flyers, menus, rack cards, post cards, letterheads, or any other printed promotional material, here are the essentials that you need to know:

 

• You can take your pick from different printing processes. Two of the most common are digital and offset printing. With digital printing, desktop digital printers are used. These are good for small jobs but if you need to order in bulk with a fast turnaround time, you should go with offset printing. For this, huge printing presses are used where a metal plate transfers or ‘offsets’ printed images onto a rubber blanket, which is then rolled onto the paper. Think of it as being similar to using a stamp pad on paper. Once the design is set, you can easily have hundreds or even thousands of copies made within a short span of time. Another advantage of offset printing is that it produces more professional-looking results. The more that you order, the lower the per-piece cost is.

• You need to focus on the design and content. Make sure that the text does not overcrowd the available space on the business card or letterhead – and it should feature your logo plus a short marketing tagline. The overall design should suit the image that you would like to project for your brand.

• You can choose from different materials, paper types, finishes, and sizes. Business cards, for instance, have a standard size of 3.5” x 2” but you can take your pick from different paper thickness and finishes like satin, ultra-smooth silk, soft touch suede, smooth matte or spot gloss.

• You have to go with an experienced, reliable printing company. For this, it pays to do your research so that you can choose a cost-effective printing package without compromising on quality.

By keeping these things in mind, you can look for an online printing service provider that will give you exactly what you need when it comes to printed promotional materials.

Top Things to Consider when You Order Business Cards

When you order business cards or any other printed material, for that matter, you want to have professional-looking results – but without having to pay an arm and a leg for it. This is where your research skills should come in. There are dozens, if not hundreds of
online printing service providers to choose from. By taking a few factors into consideration, you can have great-looking promotional materials when you order business cards, while still getting the best bang for your buck.

To get started, here are the top things to consider when you order business cards:

• Process and Price

Basically, there are two printing processes available: offset and digital. Offset utilizes printing presses where ink does not directly come in contact with paper, but is instead offset onto a plate. This may sound a bit complex but once the design is set, you will see razor-sharp images and letters using offset printing. The second option is to hire a digital online printing service provider. This uses digital printers which, over the years, has greatly improved. Digital printing gets the job done and it’s good for small batches when you order business cards.

Price-wise, bigger volume printing jobs become cheaper per piece with offset printing. Digital printing is cheap and gets the job done for smaller batches, although its capacity for printing a larger volume of materials may be limited.

• Service and Sources

Just like when you’re taking advantage of any type of service, you must check on the quality of customer service that the printing company offers. How about sources? Check the website of the online printing service provider to see if they offer free downloadable templates or an online tool that you can use for designing business cards. This way, you don’t have to pay for the services of a graphic designer. As long as you already have your logo, you can incorporate that in the design when you order and use the online design tool or downloadable template.

• Finish and Feedback

Finally, check on the material and finish, as well as the feedback. When you order business cards, for example, a 14-pt. cardstock can have a smooth matte, glossy or silk spot UV finish. Some online printing service providers also offer unique features like foil stamping, rounded corners, and plastic or brown kraft cards. After deciding on the material and finish, check on the feedback of other clients when it comes to the quality of the products.

Make a comparison of all these features, narrow down your choices to two or three – then make an informed decision from there.

Digital or Offset: Which Online Printing Service to Go For

If you need a professional business card, you basically have two options as far as printing process is concerned: digital or offset. To start right off, here is some basic information between the two:

• Offset Printing

When you say that a professional business card was created using offset printing, it means that an offset printing press was used. For this, ink is taken from a plate which is then transferred or offset onto a rubber roller – then placed on paper. Before the onslaught of digital online printing services, offset printers were extremely popular. For small batches, they can be quite expensive but in terms of quality, the images are sharp and the printed materials end up professional-looking.

• Digital Printing •

There was a time when getting an online printing service meant that the provider will use a typical inkjet desktop computer printer – much like the ones used at home. Fortunately, digital printing has improved in such a way that it can handle more complex printing and lamination jobs. The reason that this has become the go-to choice for those who need a professional business card printed out is that it is cheap, fast, and there are many online printing service providers to choose from. The ordering process is also done purely online – if you need 200 pieces of professional business cards, for instance, you simply need to place your order through the website and wait for the products to be delivered straight to your doorstep.

Based from the basic information between these two, how will you know which one to pick? It all really boils down to your specific online printing service requirements. If you want razor-sharp images for a bulk order of professional business cards, offset is the better option. This is especially true because with offset printers, the per-piece price becomes lower when you have a higher volume of orders. If you just need something cheap that gets the job done, then there is absolutely nothing wrong with going for the cheaper and more convenient digital online printing service.

No matter which one you end up choosing, it’s important to search for a printing company with lengthy printing experience, has good reviews on their website, a wide range of products to choose from, and offers a quick turnaround time.