If you want to increase the profit of your food business, you definitely have to consider designing and creating a takeout menu print. These days, people are always in a hurry and they want everything to be instant. Even when it comes to food, they want to be able to order something that you can whip out quickly. It’s a bonus if the presentation of the food looks Instagram-worthy. So if you haven’t already done so, it is a must to look for a to go menu printing service provider. Not only will it boost your sales, but it will make customers appreciate your food business even more.
Here, we will take a look at how you can cleverly design your takeout menu to earn more profit:
- Only include quick-to-make items in your takeout menu.
People opt for takeout because it’s quick and convenient. If it takes you more than fifteen minutes to whip up a dish that’s included in your to go menu, how frustrated do you think a hungry diner would feel? If their first experience ordering food from you is less than stellar, chances are they will not be a repeat customer. On the other hand, by simply including quick-to-make items on the menu, you can rest assured that a customer leaves with a pleasant experience and will have repeat orders in the future.
- Do not overwhelm the customer with too many choices, or give them very limited options.
If you only have three or four flavors when you print pizza menus, for example, you are giving customers very limited options. Having twenty flavors, on the other hand, might make it difficult for them to choose. Based on studies conducted by Bournemouth University, fast food diners want only six items per category on the menu while for fine dining establishments, six to ten options are ideal.
- Include a few mouth-watering pictures, placed strategically on the menu.
People are very visual, so make sure to strategically include two or three mouth-watering pictures of dishes that are included in your takeout menu. Also, make sure that the layout is easy to read. If you want to highlight a dish that’s profitable but easy to make, put its name in a box or change the font color and size.
- Use exotic, interesting, or foreign-sounding dishes on the menu.
Finally, make your takeout menu unique by adding a few dishes with interesting names. Mama Giuseppa’s pizza, or Suppli which is rice balls in Italian both make for intriguing options and can establish rapport between the customers and the order taker.
Follow these tips when designing your takeout menu and watch your profits soar quickly!