Letterhead Printing: The Basics

When you’re in business, you cannot stay away from any kind of administrative work. For this, you need to have a letterhead when sending official correspondence to other companies, existing or prospective clients, suppliers, etc. Fortunately, you can always rely on letterhead printing to properly represent your company. Letterhead contain the logo, name, and basic contact information of a business. As long as all your business communication has that letterhead, they can be tagged as official – and can go a long way towards promoting your brand to other people.

When having a letterhead printed out for your business, here are a few things that you need to keep in mind:
• The letterhead design should be professionally-made.
Letterheads, just like other printed promotional materials for businesses, should make a good first impression. Just imagine the kind of impression that you will make if your letterhead design looks amateurish. As such, you should make sure that the design of your letterhead looks professional before having printed letterheads made. You can get in touch with a graphic designer, or have the printing company design one for you.

• The quality of print and paper should be good.
With companies like BlockbusterPrint.com, letterheads are made with HD color printing. There are two paper options available: textured linen or super smooth, standard paper – as well as three sizes to choose from. When you hire them for your letterhead printing jobs, you can surely make a great first impression to your clients.

• The price for letterhead printing should be competitive.
Finally, the price of the custom letterheads should be competitive. Make a comparison of the prices offered by different printing companies. With BlockbusterPrint.com, for instance, 250 pieces of letterheads sized 8.5” x 11” will cost you no more than $75. This offers you great value for your money, and you can rest assured that the quality of printing and paper is there.

When sending out communication within or outside your office, it pays to have them printed on your official company letterhead.

How Printing Brochures Benefit You & Your Customers

No matter what the nature of your business is, you can always rely on brochures to provide you with the information that you need. This is precisely the reason why printing brochures should be one of the first tasks performed by entrepreneurs who would like to promote their brand. Brochures are used not just by travel-related service companies, but even by business selling a variety of products.

How Printing Brochures Benefit You

Brochures, as you may already know, are printed materials used for promoting a business or service. They are distributed to prospective clients, customers or business partners, or are simply made available to the public inside stores or offices. As a business owner, how can printing brochures benefit you? First of all, it can become part of your print promotional campaign. Unlike flyers which usually have limited space, brochures can contain quite extensive information. Look at one of those travel brochures so that you can have an idea about how comprehensive brochures can be in terms of information contained.

Aside from brochures, you can also print out envelopes, folders, letterheads, business cards, flyers and banners as part of your print promotional campaign. Another benefit of using brochures to advertise your business is that they are quite cheap. Unless you’re having a travel brochure made which should be in glossy, full-color prints, you can have HD full color brochures made at pretty reasonable prices. Doing so will allow you to make a great first impression to your customers.

How Printing Brochures Benefit Your Customers

Next, how can brochures benefit your customers? If they walk into your office, you can save time explaining your services or pointing out your products by handing them a brochure. Since brochures have many pages, you can give as much information as the customer needs about what you have to offer as a company. This benefits the customer in such a way that they can make an informed decision about the value of the product or service that you are offering before doing any kind of business with you.

As you can see, custom printed brochures will benefit both your business and your customers, so make sure not to skip it when doing your print promotional campaign.

Grab the Attention of Vacationers with Enticing Travel Brochures

If you’re in the travel industry and you are looking for brochure printing services, you should hire a printing company with plenty of experience in such projects. One example is BlockbusterPrint.com. There are three brochure sizes to choose from, they offer full color HD printing, different thick paper stocks are available, semi-gloss or matte paper options can be had, and you can take your pick from more than ten brochure folding types.

After choosing the printing company to churn out the travel brochures for you, what exactly should you include in the printed promotional material? Here are a few tips on how you can grab the attention of vacationers with enticing travel brochures:
• It’s all about the writing style.
Whether you own a hotel, a resort, an area where team building activities can be held, or similar establishments, your goal is to encourage people to pay your business a visit. When going about the task of brochure printing, the tone of voice that you will use on the copy should entice people to pay you a visit. Why do people want to take vacations? What would they see in your area that would make them want to exert the extra effort in travelling all the way to where you are located? The copy should be well-written, picturesque words should be used, and the feelings evoked by the scenery can be the focus.

• Make sure that the information is accurate.
Just because the brochure is written in a way that it entices readers to travel does not mean that you should get carried away with the descriptions. Make sure that the brochure is still factual and accurate. See to it that there’s a balance between text and pictures, so that you can reach the goal of a reader wanting to pay you a visit after flipping through your travel brochure.

• The visuals should be appealing.
Finally, make sure that the pictures are clear and visually appealing. If you’d like to give people the image of them hanging out underneath a hammock in a tropical paradise sipping a cocktail complete with tiny umbrellas, you can incorporate such a picture in your brochure.

Indeed, travel brochures are the most common jobs handled by trifold brochure print companies. If you need a batch of brochures made for your business, keep these tips in mind so that you can entice people to pay your establishment a visit.

Gold Foil Business Cards are Worth their Weight in Gold!

If you’d like to make an excellent first impression, why not have gold foil business cards made? Although there’s nothing wrong in sticking with the traditional cards, these gold foil cards are worth their weight in gold because of the first impression that will be left to your clients. Just imagine the reaction when you hand over a gold stamped or gold foil card to a prospective client. He or she will definitely be impressed, and know that you are offering high-quality products or services.

Frequently Asked Questions about Gold Foil Business Cards

To give you more of an idea about gold foil business cards, here are answers to your most frequently asked questions about it:
• What are gold foil business cards?
Gold foil business cards are made using the foil stamping process. The exact series of steps vary from printer to printer but generally, a complete design is made first. If you would like the text to be gold foil stamped, that is where the printer will add the gold foil material after printing. A mask file tells the machine where foil is to be applied. It can be applied on the text, the sides of the card, the entire surface of the card or just parts of it.

• How do I get in touch with a company that makes gold foil business cards?
BlockbusterPrint.com is a company which designs and prints out gold foil business cards. They’re included in the category of cool extra options when having business cards made. Similar to high gloss, matte, silk, spot UV or rounded corners, silver or gold foil business cards can be made according to the client’s instructions.

• Why should I choose gold foil business cards?
Finally, why should you go for gold foil business cards? Your goal when having these cards made in the first place is to stand out. With gold foil business cards, you will definitely leave a lasting impression to whoever you will hand over the card to due to the quality of the material, and the visual impact that it will have.

From Visiting Cards to Trading Cards to 17-Pt. Cards: A Glimpse at the History of Business Cards

When you look at 17pt business cards with gold foil stamps, rounded corners or transparent material, you will really marvel at how far business cards have come. Here, we will take a glimpse at the history of business cards before they turned into what they are now.

The history of business cards can be traced back to 15th century China, when visiting cards were used. In the 17th century, King Louis XIV made visiting cards de rigueur for the aristocracy. For the 18th and 19th century, visiting cards or social cards were used by the upper and middle classes. It was also during this period that businessmen in London used trading cards to promote their enterprise.

Business cards during these early times were very small and simply, typically printed with the name and title of the caller so that a good first impression can be left on the receiver. It was during the 18th century that cards started being representations for entrepreneurs. During the 20th century, trading cards were replaced with business cards, which pretty much looked as they do now. Today, you will typically receive impressive-looking 17-pt. business cards from business owners, no matter what the nature of their company is.

When having such business cards made, why does it pay to invest in thick material like silk business cards? Because you definitely want to make a good first impression. With the history of business cards that has transpired over the years, they are fortunately still very much a part of modern times. If you want customers to know that your business actually exists, it pays to make an excellent first impression by having good quality business cards printed out.

The Key to Having an Effective Business Card Made

A lot of entrepreneurs know that they need to order business cards, but not all are aware of the importance of having an effective one. How will you know if a business card is effective or not? From the minute that you hand over your card to a prospective client, he or she should appear suitably impressed with the quality. There are even individuals who will jot down notes at the back of the card to remember who you are, exactly. This is definitely a good thing as far as first impressions go. If you will hand over a card which is flimsy and does not have good quality, clients will not remember your brand as easily.

What it Takes to Have an Effective Business Card Made

Now, in order for you to have an effective business card made, what are the things that you need to keep in mind? Take a look:
• You should know the purpose of the business card.
First, what’s the purpose of having the business cards made in the first place? That piece of card should contain information about the name of your business, the nature of your work, what product or services you offer, and how to get in touch with you. If the nature of your business is not obvious once they read your company name, make sure to insert a line or two about what it is that you do.

• Make sure that the information is accurate.
Nothing’s tackier than a business card with ballpoint pen corrections on it, so make sure that the information printed on the card is accurate. If you know that you will be changing your contact information soon, only have a small batch of cards made to tide you over until new ones come out of the press.

• Order business cards from reputable printing companies.
Companies like BlockbusterPrint.com specialize in designing and printing business cards. There are different paper types, thickness, coating and material to choose from – and all cards are made using HD color printing.

• Pay attention to the details and overall design of your card business card.
Finally, pay close attention to the details and the overall design of the card. Your card should represent the image that you’d like to portray as a brand. By taking these things into consideration when you print business cards, you can rest assured that they can be an effective marketing tool for your brand.

Premium Business Cards: Printed Promotional Materials that Make an Impact

In business, first impressions definitely last. Handing over a black-and-white, flimsy business card to a client will not have the same impact as premium business cards printed in full color and thick, high-quality material. Remember that as an entrepreneur, you would like your clients to think that they are getting the best value for their money when dealing with you. A good quality business card will help you achieve just that.

What Makes for a Premium Business Card

So what makes for a good, high-quality premium business card? Take a look at the following list:
• The material used
With companies like BlockbusterPrint.com, the standard size of a business card is 3.5” x 2”. You can take your pick from different materials including thin, 14-pt. paper which is the cheapest and more traditional. If you would like to invest in premium business cards, it is better for you to use thicker paper like 17-pt. cards with 50% or 60% the thickness of credit cards. There are also different finishes used in the paper including textured or spot gloss.

• The quality of printing
You don’t actually have to worry about the quality of printing when dealing with BlockbusterPrint.com because they use HD color printing. It’s guaranteed to be the highest quality offset method in the industry.

• The overall design
While you’re still in the process of having the card designed, make sure that it will leave a lasting impact to your customers. If you’re in the construction industry, design the card in such a way that it incorporates a clear photo or a hard hat – along with a line or two of what your business represents.

• Other cool features
Finally, the good thing about choosing silk business cards is that you can go crazy with all the cool features that you can order. There are plastic or rounded corner business cards that you can have made. Silk cards can be foil stamped with silver, gold or other metallic colors to make a huge impact. Textured cards can vary from pearl metallic, ones with a nature feel or linen. As you can see, the choices of cool features in premium business cards are practically endless, so have one made for your business now.

Why It Pays to Have Custom Printed Booklets Made for Businesses

No matter which industry it is your business is in, it’s important to use custom printed booklets as a marketing tool. It can be part of your overall print marketing campaign which, despite the presence of online marketing, is still the cheapest and most effective way to advertise your brand. So what is it about booklets that make them such a must-have for business owners? Here are some of the reasons:

– Unlike brochures or flyers, booklets give you more space to send out your message to your target client.
– If you’re printing an informative booklet, you can go on detail about your company history, for example, because you will not run out of space – unlike in brochures or flyers.
– If you are introducing a new product or service, you can go into detail and craft the content of the booklet in such a way that everything a customer needs to know will all be there.

Now, how can you have custom printed booklets made? With companies like BlockbusterPrint.com, all you have to do is specify the size of the booklet that you want to print and dish out more details about the content – then they will print out and bind the booklets for you. Basically, you can take your pick from four different sizes and the pages can be anywhere from 8 to 52. BlockbusterPrint.com does full color HD printing, with saddle-stitched binding and thick 100# gloss or cover paper. The company uses only the highest quality, state-of-the-art offset printing so you can easily impress your customers with the booklets once they are finished.

All in all, booklet printing make for the perfect marketing material for businesses.

Steps to Follow when Printing Booklets for Your Business

Are you planning to print booklets for your business? Unlike brochures and flyers, booklets give you maximum space to print out whatever you want which is related to your business. Let’s say that you are introducing a new product which customers would have no idea how to use. You can have a 30-page booklet made, with sizes of either 8.5” x 5.5” or 8.5” x 11”. Similar to printing out books and magazines, the process of having booklets made can be quite complex.

To help you out, here is a quick guide on the steps that you can follow to print booklets:
1. Determine the purpose of your booklet.
Is the goal of the booklet to inform? To sell? To introduce a new product or service? Based from the purpose, you can craft the content in such a way that you will accomplish what you have sought to do in the first place.

2. Decide on the number of pages, content, size, design, cover and all the other details regarding your booklet.
When having a booklet made, pay attention to even the smallest details. Decide on the number of pages, craft the content carefully, monitor the design and what to put in the cover. If you are printing a sales booklet, the cover should be enticing enough to make a person want to read and learn more.

3. Look for a printing company which specializes in printing out booklets.
Companies like BlockbusterPrint.com can be entrusted to print out those booklets for your business. They offer full color HD printing in four sizes; you can take your pick from 8 to 52 pages for the booklet; the paper is thick 100# gloss or cover paper; and it has saddle-stitched binding (stapled).

4. Make a distribution plan.
After you custom print booklets online, what comes next? How will you distribute the printed materials to your target audience? If it’s a user guide, you can simply include one copy in all the new products that you will box. If it’s information about your company, you can either mail out the booklets, distribute them during tradeshows, or simply given away when clients enter your workplace.

Top 3 Benefits of Using Door Hangers for Advertising

If you think that only hotels require printing companies to do door hanger printing jobs, think again. Even if you are not in the hospitality industry, you can use door hangers as a unique way to advertise your brand, no matter what the nature of your business is.

As the name implies, door hangers are printed promotional materials which have a unique shape that can be hung on door knobs. You can use the space of the door hanger to make your message pop out. Still not convinced? Here are the top three benefits of using door hangers for advertising:
1. Door hangers are eye-catching, so they will easily be remembered.
When you put a door hanger outside the door, it can easily be seen. Since they are prominently displayed, the door hanger becomes an eye-catching printed advertising material. The end result is that they can readily be noticed, and your brand will be remembered.

2. Door hangers can be used to deliver your marketing message in a unique way.
Unlike postcards which target certain individuals, door hangers have the entire family inside the house as an audience. When you go for door hanger printing, remember that they work like posters – only with a smaller audience – something to take note of when targeting a certain group in the market.

3. printing door hangers online is affordable and has a quick turnaround time.
Finally, door hangers are easy to produce and cheap to have printed out. Companies like BlockbusterPrint.com create door hangers in three different sizes: 3.5” x 8.5”; 3.5” x 11”; and 4.25” x 11”. The door hangers are printed with the highest quality possible, they can be designed with detachable business cards, and the paper can be made with elegant high-gloss, semi-gloss or matte coating.

With all these benefits, there’s no reason for you to say no to the prospect of using door hangers to advertise your business.