If you’re in the travel industry and you are looking for brochure printing services, you should hire a printing company with plenty of experience in such projects. One example is BlockbusterPrint.com. There are three brochure sizes to choose from, they offer full color HD printing, different thick paper stocks are available, semi-gloss or matte paper options can be had, and you can take your pick from more than ten brochure folding types.
After choosing the printing company to churn out the travel brochures for you, what exactly should you include in the printed promotional material? Here are a few tips on how you can grab the attention of vacationers with enticing travel brochures:
• It’s all about the writing style.
Whether you own a hotel, a resort, an area where team building activities can be held, or similar establishments, your goal is to encourage people to pay your business a visit. When going about the task of brochure printing, the tone of voice that you will use on the copy should entice people to pay you a visit. Why do people want to take vacations? What would they see in your area that would make them want to exert the extra effort in travelling all the way to where you are located? The copy should be well-written, picturesque words should be used, and the feelings evoked by the scenery can be the focus.
• Make sure that the information is accurate.
Just because the brochure is written in a way that it entices readers to travel does not mean that you should get carried away with the descriptions. Make sure that the brochure is still factual and accurate. See to it that there’s a balance between text and pictures, so that you can reach the goal of a reader wanting to pay you a visit after flipping through your travel brochure.
• The visuals should be appealing.
Finally, make sure that the pictures are clear and visually appealing. If you’d like to give people the image of them hanging out underneath a hammock in a tropical paradise sipping a cocktail complete with tiny umbrellas, you can incorporate such a picture in your brochure.
Indeed, travel brochures are the most common jobs handled by trifold brochure print companies. If you need a batch of brochures made for your business, keep these tips in mind so that you can entice people to pay your establishment a visit.