Despite the emergence of e-mail messaging, businesses still use letterheads for official correspondence. Letterheads contain the logo, name and basic contact information of a business. With custom printed letterheads, you can go back to basics and use it as part of your printed promotional campaign. Of course, you should also always use the letterhead when e-mailing business contacts and for other official correspondence.
Now, if you are tasked to have custom printed letterheads made for your business, what are the things that you need to consider? Take a look at the following list:
• The design of the letterhead
The design of the letterhead is the first thing that will be noticed by a client upon receiving your correspondence. This means that the design should be professional-looking. If you don’t already have a logo, have one made by a professional graphic designer. Also inform the printing company that you’d like the letterhead to appear professionally-made – and expensive so that you can impress your clients.
• The quality of paper used
With companies like BlockbusterPrint.com, you can take your pick from two paper options: an elegant textured linen paper or a super smooth standard paper. Both have 70-lb. thickness, they’re printer-safe and can be ordered in three different sizes.
• The quality of print
Finally, make sure that the quality of print is good. With BlockbusterPrint.com, letterheads are made with HD printing using the highest quality offset methods in the industry.
Aside from official correspondence between two different companies, custom letterheads can also be used within the internal departments of the same company.
By making it part of your print ad campaign, you can harness the promotional power of printed letterheads when spreading the word about your business.