Takeout menus is one of the first things
to invest in if you are in the restaurant business. Whether you are on your
soft opening or if you simply want to attract new clients, a takeout menu will
pave the way towards increasing your sales. How, exactly can this be done? First,
printing takeout menus will enhance your brand. If you have a fine dining
restaurant, the interior design and ambiance of the establishment is part of your
image. The same thing holds true for both your dine-in and takeout menu. Since
you are a food establishment, your menu represents what you are all about as a
business. The dine-in menu is all about the dining experience – while the
takeout menu entices those who may not have the time or maybe the budget for a
sit-down meal to still sample the dishes that you have to offer. Diners can either
order takeout or delivery, so that they can experience restaurant quality
dishes minus all the work while offering takeout or delivery convenience at the
to Include in Your Takeout Menu
For your to go menu design, make sure to always
include the following:
- The complete contact information of your food
establishment. Make sure that your telephone number, email address, or the
links to your social media sites are all updated and accurate to make it easy
for customers to contact you.
- Also include your hours of operation. More importantly,
identify the delivery options which are available for users. Some like using
apps, others prefer phone calls directly through the restaurant. The more
ordering options you have, the better.
- Include your restaurant’s logo in the design of the takeout
menu. For the individual menu items, place them strategically so that the
bestselling/high-profit items are highlighted.
- Lastly, you may want to include a promo code that
will entitle the holder of the takeout menu to discounts from your restaurant.
To get the best-looking takeout menus, look for an online printing provider that offers either offset or
digital quality printing. Check on the length of experience that they have, the
materials used, the finish of the paper, the turnaround time, the quality of
customer support – and the price of the printing package. Compare two to three print
shops, then make an informed decision from there.
If you have a French restaurant, a formal Japanese restaurant, or any other elegant restaurant where diners can dress up and have a delicious meal, you might already have an equally stunning dine-in menu. But did you know that despite being a formal sit down restaurant which may come off as intimidating to casual diners, you can attract more clients with to-go menus? Someone who just wants a sophisticated salad or a slice of authentic tiramisu can easily order from one of your takeout menus. This can be for delivery or takeout and it is specifically designed for those who do not have the time for a formal sit-down five-course meal, for example. Through takeout menus, you can reach out to an untapped audience who may feel like they’re clumsy in formal restaurants – but would still want to taste Michelin-rated dishes.
Dining Takeout Menu Tips
The goal of printing takeout menus for fine
dining restaurants is to make your food establishment more appealing to a wider
audience. It also increases sales, especially if you offer slices of luscious
cakes or single servings of your famous dishes. To get started, here are some
tips on how you can print takeout menus for fine dining restaurants:
- Look for a reliable online printing company. Takeout menus come in different folding styles and these are the sizes that you can choose from: 4.25” x 11”, 8.5” x 11”, 8.5” x 14”, 9” x 12”, and 11” x 17”. If you want diners to experience the sophistication of a full French meal, you can offer appetizers, main dishes, and desserts on your takeout menu. Choose a suitable size and folding style that fits the number of dishes that you want to include in the menu.
- You can still use your formal restaurant logo and mimic the style of your formal dine-in menu, but modify the design in such a way that it appeals to a wider audience. Instead of sleek and elegant, you can go minimalist with your takeout menu design. Choose a font style that is still sophisticated but still easy to read. Combine text and graphics or photos strategically. Also use proper placement so that you can highlight the dishes which are easy to make, but highly profitable.
- Takeout menus for fine dining restaurants should be easy to read, elegantly designed, yet appealing to the masses. With a well-designed and well-thought-out takeout menu, you can tempt diners into ordering something from your restaurant. This increases your sales and the number of customers that you have, while enhancing your brand at the same time.
Your number one marketing arsenal in the food business is takeout menus. Along with your dine-in menus, these printed advertising materials are the first thing that customers will look for once they walk into your restaurant, or line up by your food cart, coffee shop, or any other food establishment. This is exactly why you should spend time thinking about the design and overall look of your takeout menu.
Different Styles for Takeout Menus
There are many online printing services that you can get in touch with to print those takeout menus for you. Unlike dine-in menus which are used inside the food establishment, the purpose of takeout menus leans more towards marketing. Takeout menus are meant to be distributed so that people will have your menu on hand, and they can easily give you a call if you want to order takeout or delivery.
If you want your takeout menus to stand out, you can use different folding styles. Here are a few to choose from:
These menus look like brochures, with the paper folded vertically resulting to several panels or pages. If you have a lot of items on your menu, this is the ideal style to choose because you will have lots of pages to write content in. For example, a legal size 8.5” x 14” brochure can have a trifold folding style so there is a total of six panels or pages.
If you want the front of the takeout menu to look like a postcard, go for the half fold style. This can be designed with a landscape orientation, and you will have four pages to work with.
The cover of your takeout menu can look like a rack card if you will choose any of these folding styles: trifold, Z-fold, double parallel, roll fold, or accordion. These styles give you anywhere from six to eight panels or pages.
No matter which of these styles you end up choosing, what’s important is to maximize the use of takeout menu printing to promote your food business.
A well-designed menu is a powerful advertising tool for those in the food business. Whether you’re operating a food truck, a small bakery, or a full-service restaurant, menus are a primary selling tool and is the first thing that hungry diners get a hold of. For full-service restaurants, the dine-in menu should be complemented withtakeout menus. The purpose of the latter is more on increasing sales, and filling the gap of customers who prefer the convenience of ordering takeout or delivery instead of eating at your food establishment.
Why are Offices Your Number One Client for Takeout Menus?
Now, if you would like to increase the number of customers that you have, you must invest in takeout menu printing. For this, simply look for an online printing provider that can create to-go menus for you at affordable prices without compromising on quality. The good news is that there are many print shops from where you can order menus with excellent print and materials.
Once the menus are printed out, your next focus is to deliver them strategically so that they can reach the right audience. Everyone is a possible customer so you can distribute the menus out on the streets where there is high foot traffic. You can also include the takeout menus on delivery or takeout receipts, supplier invoices, and other paper transactions. Another option is to ask other local, non-competing businesses to display your menus for their own customers to get a hold of.
Yet another type of clientele that you should not miss out on when it comes to distributing takeout menus is offices. Here are the reasons why offices are your number one client for takeout menus:
- Employees spend most of their day at work. For a nine-to-five shift, a typical employee will most likely eat two meals and the convenience of ordering food for delivery or takeout is something that they will take advantage of. Those who are working from home are also prospective customers, so make sure that your takeout menu reaches them as well.
- There are usually employee-focused celebrations at offices where ordering food for delivery is always an option.
- Human resource managers and other employees can refer you to other small businesses or large companies.
With every employee busy going about their day, offering them the convenience of eating restaurant quality food at affordable prices is a marketing opportunity. By distributing takeout menus at offices, you can give your sales a boost, enhance your brand, and increase the likelihood of getting repeat orders from this type of client.
If you think that menu printing simply involves listing down the dishes offered in your restaurant, think again. Since menus are your primary selling tool, you need to carefully plan every aspect of it – starting from the material used to the quality of print, the readability of font to the color palette, the number of items included on the menu to the layout of the names of the dishes. Your dine-in menu will be used by walk-in customers or those with reservations, while takeout menu printing is more for marketing purposes.
Important Aspects of Takeout Menu Printing
Takeout menus are a must-have because they are a great way to increase sales. A lot of people like the convenience of having restaurant-quality food without having to prepare the dishes themselves and clean up afterwards. Some simply don’t have time to cook, and are willing to pay extra for good food. Others don’t have time for a sit-down lunch or dinner, so takeout is the next best thing. Fortunately, you can always rely on online printing services to print such menus for you.
Here are some of the most important aspects to consider for takeout menu printing:
- The overall theme of the menu
This can be based on the look and feel of your restaurant. Is the vibe formal because you serve several course meals? Or is it more family-friendly since you’re popular for brunches? Based on the look of your restaurant and your business logo, you can create a similarly themed takeout menu. Make sure that it appeals to your target market so that your advertisement hits all the right spots.
- The size and folding style of the menu
Choose the size and folding tyle based on the number of items that you have. An 11” x 17” tabloid sized menu with an accordion folding style, for example, gives you eight panels or pages to write your content in. This is perfect if you have a lot of items available for takeout or delivery.
- The grouping of the menu items
This is important because your goal is to increase sales. As such, the menu items should be grouped in such a way that the most profitable but easy-to-prepare dishes are highlighted. You can also group the items based on food type or specialties while still making sure that the menu is easy-to-read.
By knowing which aspects of menu design and printing you should pay attention to, you can use it as a primary selling tool for your food business.
If you are reading this then you have arrived at the perfect place for the cheap takeout menu printing services available on the Internet, brought to you by blockbusterprint.com.
At Blockbusterprint.com, we understand that running a restaurant comes with many, many expenses. Your takeout menu printing should be an investment you make which is just as important as making sure to order food from your distributor.
Takeout menu printing may be one of the most important things when running a restaurant. Customers keep the menu when they are looking to reorder on their second and future visit.
Takeout menu printing is also exceptionally important because it brings a lot of money to your delivery business if you provide delivery for your restaurant.
At Blockbusterprint.com you can choose many sizes and many folding styles. The most popular take-out menu printing service is the 8.5×11 size menu in a trifold. They cheap pierce for 2500 professionally printed and folded takeout menus will run you about $200. Your best value will come out of 5000 take-out menus printed at less than 6 cents a piece. These menus are printed on a very professional and thick 100-pound glossy text paper which is the industry standard for brochures and takeout menu printing.
Takeout menu printing is responsible for 30% of repeat business. Customers rely on your takeout menu to give them an idea of what they can eat and order. This results and a large number of dollars contributed towards your sales at the end of the year.
The small investment of what professionally printed takeout menus will cost you dwarfs the amount of income they helped bring to your restaurant.
Order your takeout menu printing project with blockbuster print.com. Upload your menu design and receive your takeout menus as fast as 24 to 48 hours depending on your selection at checkout.
Best of luck and we wish you the best of success! 🙂