Premium business cards online come in a variety of descriptive variations from printing company-to-company.
At BlockbusterPrint.com, premium business cards truly are premium with a 50% thickness of a credit card thanks to the 16pt cardstock we use. The competition is calling a 12pt business card,”premium” and that of course is not anywhere near premium.
When shopping for a premium business card online always ensure that you ask questions about what type of paper stock and material is used. Don’t fall for fancy titles.
Depending on the industry your business is in and the target market that you have, there’s a certain image that you need to project when it comes to branding. Premium business cards will help you achieve your branding objectives, as long as the cards are designed to reach out to your target market.
Let’s say that you are a team of interior decorators and your targeted clients are young professionals who are starting to raise a family in their modest homes. Your business card should be designed in such a way that it appeals to people under such specific age bracket. If you are manufacturing a product which is geared towards tweens and teens, your business card should have a young, vibrant, colorful feel to it. The same tone should be followed for all the other printed promotional materials that you will be making for your business.
Fortunately, there are plenty of printing companies like BlockbusterPrint.com that will help you design just-the-right business cards for you. To make sure that you can come up with premium business cards which will help project the desired image for your brand, here’s the information that should be included in the card:
– The name of your business, followed by your name/job title
– The products/services that you are offering
– Your logo and complete, up-to-date contact information
– Your company’s tagline, which should be catchy and easy to remember
Next, you need to decide on the number of cards you will have made, the paper stock, the quantity, the type of material and all the other details involved in printing out business cards. With thick business cards, you can impress your customers, clients and all your business contacts by handing over cards which are designed with your specific image branding in mind.
In a world where social networking sites like Facebook, Instagram and Twitter reign supreme, it seems as if printed advertisements have become obsolete. Why would you bother printing something when everyone else has gone digital? This is precisely the point. By going back to using trusted print advertising materials like premium business cards, you are doing something to make your brand stand out.
Here are the reasons why it pays to use premium business cards when marketing your brand:
• You can impress your clients with high-quality business cards.
Compare handing a flimsy, black-and-white business card to a client receiving a thick, crisp, full-colored card printed in special paper. The entrepreneur handing over the thick, colored business card will stand out because image is everything. If you’re detail-oriented enough to produce such an impressive card, the same high quality will be associated with the products or services that you offer.
• The cards will scream quality, but without your having to pay an arm and a leg for it.
Fortunately, you don’t have to break the bank in order to distribute high-quality business cards. With companies like BlockbusterPrint.com, you can have impressive business cards made without paying too high a price. Some of the premium business cards that they make include ones made from plastic, round-corner business cards, and ones with additional features like spot UV treatment to make certain parts of the text stand out.
• You can reach out to a targeted audience through business cards distribution.
More importantly, silk business cards can be given directly to clients, business partners, suppliers and prospective customers. This allows you to reach out to a targeted audience so that you can achieve your marketing goals much more successfully. These are the benefits of premium business cards which goes to show how important they are in any entrepreneur’s marketing campaign.
The way that people communicate has evolved over the years. From telegrams to telephones, landlines to cellular phones, mobile phones to the Internet. The one thing that has remained a constant presence when it comes to the way that people exchange contact information is by exchanging business cards. If you’re an entrepreneur, for example, and you meet a possible customer, handing over premium business cards will let the other person know how to get in touch with you for inquiries. The same thing holds true when it comes to meeting new friends, for example, although it is done in a more casual setting.
What’s good about using premium business cards if you’re meeting someone new – be it a personal or business contact – is that there’s this one piece of card that can easily be used as reference for your contact information. Business cards typically contain the name of the person, company or business; the telephone number; the office address; the website, if any; and maybe the URLs of all the other social media accounts. Using just one piece of card as reference, you can lay out all your information on the table and make yourself or your business easily accessible to your contacts.
Now, when having business cards made for your business, it pays to go with high-quality ones. The best source for that is BlockbusterPrint.com where you can have different kinds made including ones with 50% the thickness of a credit card, foil-stamped cards, rounded corner cards, plastic cards, spot gloss cards and textured cards. These are made using the highest quality offset printing process so the colors will pop out, making your cards stand out from the rest. With these silk business cards from BlockbusterPrint.com, you are bound to impress the new social or business contacts who you will hand over the cards to.
Despite the popularity of cheap yet high-tech ways of promoting a business, it’s going back to the basics that will make you stand out. With traditional advertising methods like printing premium business cards, you have an excellent way of spreading the word about your brand. It might be basic and not a lot of entrepreneurs are doing it anymore, but it will definitely set your business apart from the rest. You can hand out these business cards when meeting a prospective client face to face. You can also distribute them to visitors at your office, to the people attending a trade show which you are participating in, and even leave them on a retail counter for people to see.
Avoid these Mistakes when Printing Out Business Cards
Fortunately, there are many companies out there which specialize in printing out not just business cards but also flyers, brochures, notepads, envelopes and similar advertising materials. To make sure that you are optimizing the impact of your business cards, here are a few mistakes to steer clear of:
• Not paying attention to details.
Business cards have a very limited space for you to print out the basic information about your business, so you should pay close attention to even the smallest details. Choose a font, color, images and design that reflect the image that you would like to project for your brand.
• Not looking for a company that specializes in printing out premium business cards.
With companies like BlockbusterPrint.com, you can have business cards printed out using the latest printing technology. You can also take your pick from different paper stock, finishing and features like UV spot printing to create even more of an impact to your clients.
• Ordering too many business cards.
When you order too many cards and you end up having to change your telephone number or business address after a few months, you will waste those that you’ve already had printed out. A good rule of thumb to follow is to order the minimum number of cards or a few months’ supply.
• Not updating your business cards.
Finally, when having thick business cards made, see to it that the information is always updated. Even if you won’t change the contact information on the card, you can update the logo and design to make the card look modern, and achieve the effect of impressing the people with whom you are doing business.
When you look at 17pt business cards with gold foil stamps, rounded corners or transparent material, you will really marvel at how far business cards have come. Here, we will take a glimpse at the history of business cards before they turned into what they are now.
The history of business cards can be traced back to 15th century China, when visiting cards were used. In the 17th century, King Louis XIV made visiting cards de rigueur for the aristocracy. For the 18th and 19th century, visiting cards or social cards were used by the upper and middle classes. It was also during this period that businessmen in London used trading cards to promote their enterprise.
Business cards during these early times were very small and simply, typically printed with the name and title of the caller so that a good first impression can be left on the receiver. It was during the 18th century that cards started being representations for entrepreneurs. During the 20th century, trading cards were replaced with business cards, which pretty much looked as they do now. Today, you will typically receive impressive-looking 17-pt. business cards from business owners, no matter what the nature of their company is.
When having such business cards made, why does it pay to invest in thick material like silk business cards? Because you definitely want to make a good first impression. With the history of business cards that has transpired over the years, they are fortunately still very much a part of modern times. If you want customers to know that your business actually exists, it pays to make an excellent first impression by having good quality business cards printed out.
In business, first impressions definitely last. Handing over a black-and-white, flimsy business card to a client will not have the same impact as premium business cards printed in full color and thick, high-quality material. Remember that as an entrepreneur, you would like your clients to think that they are getting the best value for their money when dealing with you. A good quality business card will help you achieve just that.
What Makes for a Premium Business Card
So what makes for a good, high-quality premium business card? Take a look at the following list:
• The material used
With companies like BlockbusterPrint.com, the standard size of a business card is 3.5” x 2”. You can take your pick from different materials including thin, 14-pt. paper which is the cheapest and more traditional. If you would like to invest in premium business cards, it is better for you to use thicker paper like 17-pt. cards with 50% or 60% the thickness of credit cards. There are also different finishes used in the paper including textured or spot gloss.
• The quality of printing
You don’t actually have to worry about the quality of printing when dealing with BlockbusterPrint.com because they use HD color printing. It’s guaranteed to be the highest quality offset method in the industry.
• The overall design
While you’re still in the process of having the card designed, make sure that it will leave a lasting impact to your customers. If you’re in the construction industry, design the card in such a way that it incorporates a clear photo or a hard hat – along with a line or two of what your business represents.
• Other cool features
Finally, the good thing about choosing silk business cards is that you can go crazy with all the cool features that you can order. There are plastic or rounded corner business cards that you can have made. Silk cards can be foil stamped with silver, gold or other metallic colors to make a huge impact. Textured cards can vary from pearl metallic, ones with a nature feel or linen. As you can see, the choices of cool features in premium business cards are practically endless, so have one made for your business now.
Premium business cards can be set apart from ordinary ones through the quality of paper used as well as the print. Ordinary cards are usually made from thin, 14-pt. paper while premium cards are printed on paper with any of the following varieties:
– 16-pt. paper with 50% the thickness of a credit card
– 17-pt. silk paper with 60% the thickness of a credit card
– Plastic 20-pt. cards with 70% the thickness of a credit card
– Foil-stamped silk cards
– Textured silk cards
– Rounded corner silk cards
– Spot gloss silk cards
After deciding on the type of paper that you will use, next comes the crucial information to include in premium business cards. Since you have very little space to use, you should make sure that the information is concise, accurate and the design properly represents the image that you’d like to portray for your brand.
Here are the two most important pieces of information to include in a business card:
• Professional information
Basically, there are two types of business cards which can be made: ones to represent a professional individual, or one that represents a business. If you’re having a personal/professional business card made, the following information should be included: your name, contact numbers, e-mail address, website, office address, if any. If your job description sounds unfamiliar, include a tagline that will describe, in layman’s terms, what you actually do for a living. For example, graphic artists can include a tagline “Helping design your business.”
• Business information
If you’re having a company or business card made, the crucial information are: the business name, the nature of the business, the office address, e-mail address, contact numbers, and probably a tagline if there’s still space on the card.
All in all, premium business cards are an excellent way to make a great first impression to your clients, partners and prospective customers.
Why are 16pt business cards considered the best? Because thickness is one of the qualities that will make your business cards stand out.
Let’s say that you are meeting an important client. When you hand over a thin, flimsy business card which with poorly-printed text and a logo, this does not bode well at all for your image. You’d want your client to have a good, lasting impression of you – and your business card plays a big part in that.
As such, it pays to invest in good quality cards and 16pt business cards are a perfect example of this. Aside from thickness, here are a few more factors to consider when having business cards printed out so that you can come up with ones that will leave a lasting impression to your clients and other business contacts:
- Pay close attention to the design of the card itself.
Although there are ready-made templates that you can download online, it is best to have your business cards designed by a professional graphic designer. If you don’t have a logo yet, have one made. There are also business card printing companies which can create a design for you and your approval is part of their business cards printing process. Pay close attention to the logo, graphics, typeface, shape and orientation of the card.
- Use high-quality paper and make sure that the printing quality is good as well.
The resolution should be at least 300 dots per inch or higher to come up with good quality print on the cards. When it comes to paper type, some of the options include classic felt, premium cotton, 100% recycled, smooth cover, pearl, linen, gloss UV coating and many more.
With 16pt business cards made from high-quality paper, you can leave a lasting impression to your clients once you hand over your contact information to them.
What is the role of premium business cards? In today’s world of social media, print and television, image plays a big part in branding your business. As such, handing over a flimsy, cheaply made business card would not do at all. To give your clients and prospective customers a good impression of your brand, you need to have premium business cards made.
Factors to Consider when Having Premium Business Cards Made
When having business cards made, you need to recognize the difference between cheap and premium business cards. Here are a few factors to consider for that:
• The resolution of the image.
In the process of looking for a printing company for your business cards, carefully check on the resolution of the image. The higher the resolution, the better. A good quality business card should have at least 300dpi or dots per inch resolution so that the image would look sharp against the paper.
• The quality of paper used.
A standard-sized business card measures 3.5” x 2″, but for premium business cards, it’s the thickness that you need to pay attention to. A high-quality card should be printed on thick, chrome coated paper which has anywhere from 14pt, 16pt, 17pt, 20pt and 22pt. thickness.
• The overall look, feel and design of the card.
Lastly, make sure that the overall look, feel and design of the card has class and quality attached to it. If you can, look at samples of the actual premium business cards made by the company. The text and images on the card should be professionally designed and when you match this with good quality paper, you can have a premium business card to proudly hand over to your clients. They will surely be impressed.