If you are on the lookout for a business cards print service provider, you are definitely on the right track. Despite the prevalence of social media and online advertising these days, it still pays to rely on the old school method of giving people your contact information by distributing business cards. Premium products like silk business cards are especially impressive. Once a customer receives this or something unique like rounded corner business cards, they are more likely to remember your brand name and what your business is all about.
Exactly How can Business Cards Help Put a Face to Your Brand?
So how, exactly, can these tiny 2” x 3” business cards help put a face to your brand? Here are the top ways:
- Business cards establish the legitimacy of your business.
Which type of information is printed on a business card?
- Business name
- Business address
- Telephone number
- Email address
- Social media handles (Twitter, Facebook, Instagram, etc.)
- Your official website
People want to have all these information on hand and once they learn what you are all about as a business, they will see you as a legitimate business – and maybe even an authority in your field. Most people become dubious when they can’t find you online, so it is important to also include your website, blog, and social media handles when having cards printed out.
- They can be designed to target both the young and older clientele.
What product or services are you offering to your customers? If you are targeting young women who are between a certain age range, you can have your business card designed in such a way that will appeal to them. You should pay attention to even the smallest details like the font, the colors used, and the overall design. Make sure not to overcrowd the card with too much information. In the same vein, you can opt for a more elegant, traditional design if your target market are the older folks.
- The more creative the design of your card is, the more likely it is to be shared.
Traditional business cards are rectangular and sized 2”x 3”. If you want your card to stand out, you can go for unique materials like a gold or silver foil laminated card. Plastic cards or rounded corner cards also make for a creative design.
All in all, business cards help establish the legitimacy of your business operations and put a face to your brand.