Month: May 2015

Tie Up Your Print Ad Campaign Together with Customized Folders

When you compare putting up ads in the local paper with the option to print folders as part of your print ad campaign, which one do you think has a longer-lasting effect? A newspaper ad can be kept by a reader for one week, at most, unless you pay for it to be published over a certain period. When you print a folder with your company logo and contact information in it, a typical office user will use it for a very long time – especially if the paper used is of good quality. In terms of getting the best bang for your buck, folder printing serves its purpose longer as compared to a newspaper ad.

This is precisely the reason why it pays to tie up your print ad campaign together with customized folders. If you’re just starting out in business, you should print folders, business cards, brochures, envelopes, letterheads, notepads, postcards, and similar items which will be useful for your print ad campaign.

What are the other benefits of folder printing service? Here’s a quick list:
– There are different sizes and paper stocks to choose from.
– You can incorporate cool features like CD or business card slits with customized folder.
– You can impress your customers by having high-quality customized folders printed out.
– A person can use the folder for a very long time, which means prolonged exposure to your brand name – and possibly more business coming your way in the future.

Companies like BlockbusterPrint.com manufactures high-quality presentation folders. They offer full color HD printing, super thick paper stocks, three sizes to choose from, smooth cut edges, meticulously crafted products, extra features such as CD/business card slits, and a quick turnaround time. When you print folders, you have a printed material which has promotional benefits that will last you for a very long time.

Practical, Useful, Efficient: 3 Things that Make Custom Printed Notepads an Excellent Promotional Material

If you are a business owner and you have not yet thought about using custom printed notepads as part of your print promotional campaign, now’s as good a time to start as any. Why? There are three main reasons why you should utilize notepads and include them in your company’s print ads campaign:
• They’re practical.
When you see individuals handing out flyers for businesses on the streets, someone who is not interested might not take a flyer at all. If he or she does take a flyer, the piece of paper simply ends up in the trash can a few seconds later. But imagine the double take that people will do once you are out on the streets distributing notepads. They make for practical gifts so people will not say no at all to taking them – and you have a long-lasting item that promotes your brand.

• They’re useful.
With companies like BlockbusterPrint.com, you can take your pick from custom printed notepads in 25 or 50-sheet pads. Your company logo will be printed in full color HD printing, you can take your pick from textured linen or smooth white paper, it has chipboard glued backing, different sizes to choose from and they are laser printer & inkjet safe. Notepads are very useful both in homes and offices while jotting down lists or quick notes, so they can be used by practically anybody.

• They make for an efficient promotional material.
Finally, notepads make for the perfect promotional material. If you have a 50-sheet pad with your company letterhead on it, constant exposure to the image will imprint your business name on the mind of the person who is using the notepad. The next time that a need for your product or business comes up, that person will immediately think of your brand.

These top three characteristics make personalized notepads the ideal printed material to promote your business with.

How Custom Notepads Say a Lot about Your Business

What type of impression would you like to leave to your customers upon hearing your business name? Naturally, it pays to make a good impression. This is something that you can achieve easily with the help of custom notepads. These are pads of paper which come in different sizes, usually with 25 or 50 sheets per pad. They are printed out by companies like BlockbusterPrint.com and they can be customized so that your company letterhead, contact info and any other essential information is included on one part of the notepad.

What makes dealing with companies like BlockbusterPrint.com such an excellent idea is that your customers will immediately be impressed with the finished product. Aside from the availability of different sizes of notepads, they are also made with full color HD printing. To ensure that the sheets stick well together, chipboard glued backing is used. The paper is either textured linen or smooth white, and they can even be used for printing on laser or inkjet printers.

When distributing notepad printing to your customers during tradeshows or similar promotional events, you are sending out a message that you care for them. Why? Because you are distributing useful, practical items like notepads that they can use on a day-to-day basis. This is unlike flyers or brochures which are merely kept for reference purposes. Notepads are things that they can actually use in the office or at home, which sends out a message that you, as a business, care for your customers.

Custom notepads can be part of your overall print promotional campaign. Without spending a lot of money, you can expose people to your brand with the help of notepads with your letterhead, logo and contact information printed on it. Take full advantage of its benefits now and reap the rewards for your business later on.

Harness the Promotional Power of Custom Printed Letterheads for Your Business

Despite the emergence of e-mail messaging, businesses still use letterheads for official correspondence. Letterheads contain the logo, name and basic contact information of a business. With custom printed letterheads, you can go back to basics and use it as part of your printed promotional campaign. Of course, you should also always use the letterhead when e-mailing business contacts and for other official correspondence.

Now, if you are tasked to have custom printed letterheads made for your business, what are the things that you need to consider? Take a look at the following list:
• The design of the letterhead
The design of the letterhead is the first thing that will be noticed by a client upon receiving your correspondence. This means that the design should be professional-looking. If you don’t already have a logo, have one made by a professional graphic designer. Also inform the printing company that you’d like the letterhead to appear professionally-made – and expensive so that you can impress your clients.

• The quality of paper used
With companies like BlockbusterPrint.com, you can take your pick from two paper options: an elegant textured linen paper or a super smooth standard paper. Both have 70-lb. thickness, they’re printer-safe and can be ordered in three different sizes.

• The quality of print
Finally, make sure that the quality of print is good. With BlockbusterPrint.com, letterheads are made with HD printing using the highest quality offset methods in the industry.

Aside from official correspondence between two different companies, custom letterheads can also be used within the internal departments of the same company.
By making it part of your print ad campaign, you can harness the promotional power of printed letterheads when spreading the word about your business.

Letterhead Printing: The Basics

When you’re in business, you cannot stay away from any kind of administrative work. For this, you need to have a letterhead when sending official correspondence to other companies, existing or prospective clients, suppliers, etc. Fortunately, you can always rely on letterhead printing to properly represent your company. Letterhead contain the logo, name, and basic contact information of a business. As long as all your business communication has that letterhead, they can be tagged as official – and can go a long way towards promoting your brand to other people.

When having a letterhead printed out for your business, here are a few things that you need to keep in mind:
• The letterhead design should be professionally-made.
Letterheads, just like other printed promotional materials for businesses, should make a good first impression. Just imagine the kind of impression that you will make if your letterhead design looks amateurish. As such, you should make sure that the design of your letterhead looks professional before having printed letterheads made. You can get in touch with a graphic designer, or have the printing company design one for you.

• The quality of print and paper should be good.
With companies like BlockbusterPrint.com, letterheads are made with HD color printing. There are two paper options available: textured linen or super smooth, standard paper – as well as three sizes to choose from. When you hire them for your letterhead printing jobs, you can surely make a great first impression to your clients.

• The price for letterhead printing should be competitive.
Finally, the price of the custom letterheads should be competitive. Make a comparison of the prices offered by different printing companies. With BlockbusterPrint.com, for instance, 250 pieces of letterheads sized 8.5” x 11” will cost you no more than $75. This offers you great value for your money, and you can rest assured that the quality of printing and paper is there.

When sending out communication within or outside your office, it pays to have them printed on your official company letterhead.

How Printing Brochures Benefit You & Your Customers

No matter what the nature of your business is, you can always rely on brochures to provide you with the information that you need. This is precisely the reason why printing brochures should be one of the first tasks performed by entrepreneurs who would like to promote their brand. Brochures are used not just by travel-related service companies, but even by business selling a variety of products.

How Printing Brochures Benefit You

Brochures, as you may already know, are printed materials used for promoting a business or service. They are distributed to prospective clients, customers or business partners, or are simply made available to the public inside stores or offices. As a business owner, how can printing brochures benefit you? First of all, it can become part of your print promotional campaign. Unlike flyers which usually have limited space, brochures can contain quite extensive information. Look at one of those travel brochures so that you can have an idea about how comprehensive brochures can be in terms of information contained.

Aside from brochures, you can also print out envelopes, folders, letterheads, business cards, flyers and banners as part of your print promotional campaign. Another benefit of using brochures to advertise your business is that they are quite cheap. Unless you’re having a travel brochure made which should be in glossy, full-color prints, you can have HD full color brochures made at pretty reasonable prices. Doing so will allow you to make a great first impression to your customers.

How Printing Brochures Benefit Your Customers

Next, how can brochures benefit your customers? If they walk into your office, you can save time explaining your services or pointing out your products by handing them a brochure. Since brochures have many pages, you can give as much information as the customer needs about what you have to offer as a company. This benefits the customer in such a way that they can make an informed decision about the value of the product or service that you are offering before doing any kind of business with you.

As you can see, custom printed brochures will benefit both your business and your customers, so make sure not to skip it when doing your print promotional campaign.

Grab the Attention of Vacationers with Enticing Travel Brochures

If you’re in the travel industry and you are looking for brochure printing services, you should hire a printing company with plenty of experience in such projects. One example is BlockbusterPrint.com. There are three brochure sizes to choose from, they offer full color HD printing, different thick paper stocks are available, semi-gloss or matte paper options can be had, and you can take your pick from more than ten brochure folding types.

After choosing the printing company to churn out the travel brochures for you, what exactly should you include in the printed promotional material? Here are a few tips on how you can grab the attention of vacationers with enticing travel brochures:
• It’s all about the writing style.
Whether you own a hotel, a resort, an area where team building activities can be held, or similar establishments, your goal is to encourage people to pay your business a visit. When going about the task of brochure printing, the tone of voice that you will use on the copy should entice people to pay you a visit. Why do people want to take vacations? What would they see in your area that would make them want to exert the extra effort in travelling all the way to where you are located? The copy should be well-written, picturesque words should be used, and the feelings evoked by the scenery can be the focus.

• Make sure that the information is accurate.
Just because the brochure is written in a way that it entices readers to travel does not mean that you should get carried away with the descriptions. Make sure that the brochure is still factual and accurate. See to it that there’s a balance between text and pictures, so that you can reach the goal of a reader wanting to pay you a visit after flipping through your travel brochure.

• The visuals should be appealing.
Finally, make sure that the pictures are clear and visually appealing. If you’d like to give people the image of them hanging out underneath a hammock in a tropical paradise sipping a cocktail complete with tiny umbrellas, you can incorporate such a picture in your brochure.

Indeed, travel brochures are the most common jobs handled by trifold brochure print companies. If you need a batch of brochures made for your business, keep these tips in mind so that you can entice people to pay your establishment a visit.

Gold Foil Business Cards are Worth their Weight in Gold!

If you’d like to make an excellent first impression, why not have gold foil business cards made? Although there’s nothing wrong in sticking with the traditional cards, these gold foil cards are worth their weight in gold because of the first impression that will be left to your clients. Just imagine the reaction when you hand over a gold stamped or gold foil card to a prospective client. He or she will definitely be impressed, and know that you are offering high-quality products or services.

Frequently Asked Questions about Gold Foil Business Cards

To give you more of an idea about gold foil business cards, here are answers to your most frequently asked questions about it:
• What are gold foil business cards?
Gold foil business cards are made using the foil stamping process. The exact series of steps vary from printer to printer but generally, a complete design is made first. If you would like the text to be gold foil stamped, that is where the printer will add the gold foil material after printing. A mask file tells the machine where foil is to be applied. It can be applied on the text, the sides of the card, the entire surface of the card or just parts of it.

• How do I get in touch with a company that makes gold foil business cards?
BlockbusterPrint.com is a company which designs and prints out gold foil business cards. They’re included in the category of cool extra options when having business cards made. Similar to high gloss, matte, silk, spot UV or rounded corners, silver or gold foil business cards can be made according to the client’s instructions.

• Why should I choose gold foil business cards?
Finally, why should you go for gold foil business cards? Your goal when having these cards made in the first place is to stand out. With gold foil business cards, you will definitely leave a lasting impression to whoever you will hand over the card to due to the quality of the material, and the visual impact that it will have.

From Visiting Cards to Trading Cards to 17-Pt. Cards: A Glimpse at the History of Business Cards

When you look at 17pt business cards with gold foil stamps, rounded corners or transparent material, you will really marvel at how far business cards have come. Here, we will take a glimpse at the history of business cards before they turned into what they are now.

The history of business cards can be traced back to 15th century China, when visiting cards were used. In the 17th century, King Louis XIV made visiting cards de rigueur for the aristocracy. For the 18th and 19th century, visiting cards or social cards were used by the upper and middle classes. It was also during this period that businessmen in London used trading cards to promote their enterprise.

Business cards during these early times were very small and simply, typically printed with the name and title of the caller so that a good first impression can be left on the receiver. It was during the 18th century that cards started being representations for entrepreneurs. During the 20th century, trading cards were replaced with business cards, which pretty much looked as they do now. Today, you will typically receive impressive-looking 17-pt. business cards from business owners, no matter what the nature of their company is.

When having such business cards made, why does it pay to invest in thick material like silk business cards? Because you definitely want to make a good first impression. With the history of business cards that has transpired over the years, they are fortunately still very much a part of modern times. If you want customers to know that your business actually exists, it pays to make an excellent first impression by having good quality business cards printed out.

The Key to Having an Effective Business Card Made

A lot of entrepreneurs know that they need to order business cards, but not all are aware of the importance of having an effective one. How will you know if a business card is effective or not? From the minute that you hand over your card to a prospective client, he or she should appear suitably impressed with the quality. There are even individuals who will jot down notes at the back of the card to remember who you are, exactly. This is definitely a good thing as far as first impressions go. If you will hand over a card which is flimsy and does not have good quality, clients will not remember your brand as easily.

What it Takes to Have an Effective Business Card Made

Now, in order for you to have an effective business card made, what are the things that you need to keep in mind? Take a look:
• You should know the purpose of the business card.
First, what’s the purpose of having the business cards made in the first place? That piece of card should contain information about the name of your business, the nature of your work, what product or services you offer, and how to get in touch with you. If the nature of your business is not obvious once they read your company name, make sure to insert a line or two about what it is that you do.

• Make sure that the information is accurate.
Nothing’s tackier than a business card with ballpoint pen corrections on it, so make sure that the information printed on the card is accurate. If you know that you will be changing your contact information soon, only have a small batch of cards made to tide you over until new ones come out of the press.

• Order business cards from reputable printing companies.
Companies like BlockbusterPrint.com specialize in designing and printing business cards. There are different paper types, thickness, coating and material to choose from – and all cards are made using HD color printing.

• Pay attention to the details and overall design of your card business card.
Finally, pay close attention to the details and the overall design of the card. Your card should represent the image that you’d like to portray as a brand. By taking these things into consideration when you print business cards, you can rest assured that they can be an effective marketing tool for your brand.