One of the best ways to give any home a fresh look is through remodeling. Whether it’s the bathroom, kitchen, living room, or an entire house that needs remodeling, it pays to hire a team of experts to do a good job of it. These professionals will ensure that the remodeling job is done well, on time, and without going over budget. If you are in the home remodeling business, you can advertise your services through rack cards printing.
Rack cards come in two sizes: the lay flat counter size which measures 3.5” x 8.5”, or the more popular rack display size of 4” x 9”. You can have your rack cards made with a tear-off business option, which is perfect for those who would like to have a more unique look for their advertising material. These cards are designed to be displayed in what are called literature, brochure, or rack displays – thus the name rack cards. People passing by can get one of these cards and if they are interested with what is being advertised, they will get one to use for future reference.
Since you are a home remodelling services provider, you can have the rack cards displayed in furniture stores, hardware stores, construction offices, and similar establishments. Just make sure that it is a non-competitor, and give the owner incentives for displaying your rack cards. Of course, you can still take the traditional route of having the rack cards displayed in areas where there is high foot traffic including rest stops, tourist centers, landmarks, public bulletin boards, etc.
When designing rack cards for a home remodelling business, make sure that you are working with a reputable online printing services provider. Check if they offer offset or digital printing. Also ask about the turnaround time, customer support, quality of materials, the paper finish, and the price of the package for printing rack cards.
More importantly, pay close attention to the content. Include an attention-grabbing headline. People do not like to read chunks of text and you have limited space, anyway, so focus on graphics for the design. How about featuring a before and after photo of a living room makeover on the front side of your rack card? At the back, you can include a promo code that customers can use when booking your home remodelling services. By following these tips, you can reap the benefits of print advertising using rack cards.