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Smooth Matte Custom Business Cards: An Oldie but Goodie

There was a time when the default choice for printing custom business cards was linen cards which could be made from either thin or thick paper stock. These days, you can choose from different sizes, materials, and finishes. If you want to go with an oldie but goodie, however, smooth matte business cards are a great option.

Here are the characteristics of smooth matte business cards if you are interested in having them printed out:

• As the name implies, these business cards have a smooth matte surface. Unlike glossy business cards which have a shiny surface or uncoated business cards which have no shine at all, smooth matte cards have zero glare when placed under the light. They are also smooth to the touch, making them a still luxurious option when it comes to business cards printing.

• You can take your pick from different paper stocks: – 16-pt. premium paper- 17-pt. silk laminated paper – 19-pt. soft touch suede paper These paper stocks have varying thickness and different finishes. The most popular is the 19-pt. paper stock, although you can always go with the thinner varieties.

The smooth matte finish may be a classic choice, but you can add a twist to it by going for special features. For instance, instead of choosing a standard-sized card measuring 3.5” x 2”, you can go for square business cards, slim skinny business cards, or European size business cards. Instead of a landscape orientation, you can design the card in such a way that it is laid out with a portrait orientation. You can also go with a unique material like clear or frosted plastic, with rounded or straight edges.

When looking for a business card printing, don’t hesitate to go with a seemingly traditional choice like smooth matte. It may not be as showy as super-shiny business cards, but it does not hurt to stick with a classic. With smooth matte business cards that are well-designed, you can leave a lasting impression to whomever you will give the card – one that also reflects perfectly on your brand.

Effective Ways of Designing Custom Business Cards

Inexpensive business cards could be thin with barely readable text, while custom business cards could be thick and have razor-sharp print. If you have a limited budget but you still want high-quality cards that will impress your customers, how can you design a card that’s a cross between these two? Here are a few ways to design inexpensive business cards that do not compromise on quality and aesthetics:

• Look for a reliable printing company.

Inexpensive business cards do not need to look cheap – there are plenty of printing companies to choose from, and they can give you great rates for professional-looking results. When looking for one, set a budget first then know which options they can give you for your asking price. From there, you can decide which material and finish to go with so that you can have the best-looking custom business cards.

• Know which information to include in the card.

You might think that you need to include all your contact information when creating custom business cards, but you can edit it in such a way that only the essentials are included. If you’re an online business, for example, there is no need to include an office address. If you’re a mom-and-pop establishment, the physical address is important as well as your contact number – especially if you don’t have an online presence.

• Design the card in such a way that it reflects your brand.

Next, there are designs for custom business cards that you can create which are a direct reflection of your brand. Take advantage of downloadable templates or online tools so that you can come up with the perfect design for your business card.

• To make your business card stand out, include unique features.

If you want to use the second page of custom business cards , you can include a tiny calendar or a box that a person can write notes in. If you customize women’s jewelry, you might want to use metallic ink when designing inexpensive business cards. If you’re in the legal industry, design cards which are a bit more formal and will appeal to a more mature clientele. Other unique features that you can go for are rounded-edge business cards, or standout materials like plastic or recycled paper.

• Distribute those cards!

Finally, after designing and having the inexpensive business cards printed out, you should know how to distribute them. Always bring a stack with you so that you can hand them over to potential clients, suppliers, and business partners. Include them in mailers, post them on public bulletin boards, have a stack in your office’s reception area for customers to pick, and distribute them in trade shows and similar events.