If you’re a new real estate agent or if you own a real estate company, the first thing that you will probably invest in is a business card. These cards provide your contact information so if you run into someone who’s interested in leasing or buying a property, then you can simply hand over the business card. It’s a starting point of your business connection. But what about the day-to-day transactions for your real estate office? Or maybe you’re running a work-from-home setup as a real estate broker? To make your transactions look legitimate and branded, you need to invest in letterhead printing. A letterheads is a pre-printed heading that is usually placed at the top of a stationery. It contains the business name, logo, address, email address, and other contact information. There are some who prefer to use a background pattern on their letterheads.
So what are the benefits of using a letterhead if you’re in the real estate business?
- There are many online printing service providers from where you can order letterheads. Some offer one- or two-sided printing, with folding options, and same-day offset printing at affordable prices without compromising on quality. Although you do not want to spend too much on print advertising, the materials that you will use should still be high-quality because this is what will impress your future clients.
- Letterhead printing is a way to establish your image as a realtor. Just like your business cards, letterheads are a representation of what you are all about as a brand. You want people to remember your name or company name as a realtor. You want to earn their trust in the long run, and conducting your transactions using branded letterhead stationery is a way to do just that.
- You can customize your design when printing letterheads. It does not have to be the traditional on-top-of-the-page design. You can use a footer, or strategically place designs on either side of the paper. What’s important is to use the same color scheme as your business logo – and to ensure that the overall look is attention grabbing.
There are many cheap printing services that you can work with in ordering these letterheads for your real estate business. Ask about the option of having the stationery folded, or adding blank second sheets if you need matching paper.