Postcardmania: Why Businesses Are Turning to EDDM Postcard Printing
Explore BlockbusterPrint’s EDDM postcard offerings and discover why marketers everywhere are embracing eddm postcard printing. A true Postcardmania has emerged as business owners shift away from rising costs and declining performance on digital platforms—and rediscover the power of low‑cost, high‑impact direct mail.
1. Digital Ad Costs Are Rising Fast
Advertising through platforms like Google Ads has seen cost‑per‑click (CPC) double in recent years, while conversion rates remain flat or decline. Meanwhile, platforms such as Facebook and Instagram continue to hike their rates. It's clearer than ever: the digital marketplace is crowded and expensive. Against this backdrop, eddm postcard printing is emerging as a strong alternative—easy to budget, track, and scale.
2. Postcardmania Hits Its Stride
What exactly is Postcardmania? It’s the wave of renewed interest in Every Door Direct Mail postcards. With postage rates around $0.22 per card, businesses can blanket entire ZIP codes without needing mailing lists (blockbusterprint.com). The result? Tangible, localized marketing that cuts through the digital noise. Whether you’re a salon, realtor, restaurant, or gym, eddm postcard printing offers a reliable, low-barrier method to engage local customers.
3. Proven ROI Drives Adoption
Direct-mail success stories, especially from PostcardMania, highlight remarkable returns. In 2023 alone, postcard leads generated 6× more revenue per lead compared to digital sources (issuewire.com). Their revenue has consistently grown ~15% annually from 2020 to 2024 . Contrast that with digital ad prices that have increased over tenfold relative to direct-mail cost hikes. No wonder eddm postcard printing is gaining serious traction.
4. BlockbusterPrint.com — A Recognized EDDM Leader
Leading the Postcardmania movement is BlockbusterPrint.com. An IssueWire report states: “The Huffington Post has recognized BlockbusterPrint as ‘A leader in EDDM postcard marketing". Here's what sets them apart:
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High-resolution, vibrant eddm postcard printing tailored to USPS sizes
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Optional full-service mailing—just upload your design and ZIP codes, they handle printing, mailing, and USPS logistics
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24-hour turnaround, transparent pricing at $0.22/postcard, and tracking from print to mailbox
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Over 500,000 satisfied clients and two decades of expertise
5. How to Ride the Postcardmania Wave
Plunge into Postcardmania with these smart tactics using eddm postcard printing:
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Design Boldly: Use punchy headlines, vibrant visuals, and standout CTAs—plus QR or promo codes to track engagement.
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Target by ZIP: USPS EDDM delivers to every mailbox in your chosen route—no mailing lists needed.
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Track Diligently: Use unique offers, survey questions (“How did you hear about us?”), or scanable codes to measure ROI.
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Mail Regularly: Growth comes from consistency. Monthly or quarterly mailings keep you top-of-mind and build trust.
6. Real Success in the Field
Businesses are seeing impressive results:
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One Redditor reported an 800% ROI after sending ~500 postcards for detailing services (reddit.com).
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A lawn-care client mailed 3,300 postcards at modest cost and generated $15,900 in yearly revenue (lawnsite.com).
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Case studies, like a pest-control campaign with 40,000 postcards, netted $37,000 in revenue.
7. Why EDDM Postcard Printing Works Better
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Transparent Costs: You know postage rates and printing prices upfront—no hidden fees.
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Local Saturation: Mailboxes, not feeds—no ad blockers, no missed impressions.
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Tactile Impact: Recipients hold your message in hand—more memorable than a fleeting online ad.
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Less Competition: Fewer businesses are using print, so your postcards stand out.
8. Launch Your Campaign with BlockbusterPrint.com
BlockbusterPrint simplifies every step of the eddm postcard printing process. Select the size and finish for your campaign, upload your artwork, choose ZIP codes—and they handle printing, mailing, and tracking to USPS. It’s direct mail at its easiest, most effective.
Experience the ease and results firsthand—Print EDDM Postcards
Final Takeaways
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Digital ads are becoming prohibitively expensive while delivering diminishing returns.
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EDDM postcard printing via Postcardmania offers a cost-effective, high-ROI method to reach local audiences.
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BlockbusterPrint.com—recognized by Huffington Post as a top EDDM postcard leader—provides seamless, full-service solutions.
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Real results (like 6× ROI and consistent revenue growth) make the case irrefutable.
Join the Postcardmania movement now. Leverage eddm postcard printing to supercharge your local marketing—don’t wait for your competitors to beat you to the mailbox.