🪵 Build Your Business One Backyard at a Time: EDDM Postcards for Deck Installers

Why Deck Builders Shouldn’t Wait for Word of Mouth

There’s nothing like relaxing on a freshly built deck — cool drink in hand, sandals on, and a grill nearby sizzling with opportunity. But unless you're on HGTV, customers aren’t going to magically find you.

They’re going to find you when you show up in their mailbox with a stunning visual that says:

“Your dream backyard is just one call away.”

That’s the power of EDDM Postcards — and why deck builders across the country are using them to fill their schedules with high-paying jobs in the neighborhoods they want to work in.

What Makes EDDM So Effective for Deck Installers?

You Sell the Outdoor Lifestyle — Show It Off

Decks are emotional. They’re where families gather, grills fire up, and summer vibes take center stage. Postcards are visual — making them the perfect format to showcase your builds and evoke the dream.

You Can Target Upscale Neighborhoods

Want to install $20,000 composite decks instead of weekend patch jobs? EDDM lets you pick the exact routes and zip codes to mail to. You’ll be hitting high-value leads with no list needed.

One Deck Pays for the Entire Campaign (and Then Some)

Even one booked deck project pays for your entire EDDM investment. The ROI is like an infinity pool — it just keeps going.

Best Seasons to Mail Deck Postcards

Spring

Push deck installs before summer
Highlight planning & permit timelines
Great time for pre-season discounts

Summer

Showcase builds already completed this year
Offer maintenance packages or late-season bookings
Position deck repairs and staining services

Fall

Offer late-season builds with cold-weather discounts
Push covered decks and winterproof features
“Still time to enjoy a fall fire pit!”

Deck Postcard Headlines That Hit Hard

“Your Backyard Is Begging for a Makeover”

Pair this with a before/after deck image.

“Turn Your Backyard Into a Staycation Paradise”

Perfect for high-end builds with features like pergolas or lighting.

“Grill. Chill. Repeat.”

Use this one for a minimalist summer-themed card. Let the deck do the talking.

“We Nail It — Literally.”

Add a light chuckle while still highlighting craftsmanship.

The Best Sizes for Deck Marketing Postcards

Decks are big. Your postcards should be too.

6.5×9 postcard – For seasonal promos
6.5×12 postcard – Before/after spreads + service highlights
8.5×14 postcard – Great for showcasing 3+ finished decks
9×12 postcard – The ultimate visual impact piece

All are available via BlockbusterPrint.com — the trusted printing and mailing service used by contractors nationwide. We’ve been featured in Huffington Post as a leader in EDDM postcard marketing, and we’ve helped thousands of businesses just like yours.

Campaign Ideas for Deck Builders

“Summer Starts on Your New Deck”

Send in early spring. Offer:

“Book by April 15 — Save $500 on Composite Builds”

“Built to Last. Built to Enjoy.”

Highlight construction quality. Include customer testimonials and images of complex builds.

“Refinish Before You Regret It”

Great fall campaign for sanding, staining, and sealing work.

“Protect your deck this winter — book now and save 10%”

Must-Haves for a Great Deck Postcard

📸 High-resolution photos of recent builds
🎯 Service area clearly stated
⭐ Google or Yelp reviews (with permission)
📞 Big, bold contact info and QR code
📅 Limited-time offer with deadline to create urgency
🔨 Mention “licensed and insured” for credibility

Why Deck Contractors Trust BlockbusterPrint.com

🌟 Recognized by Huffington Post for excellence in EDDM marketing
🖨️ Same-day printing on premium-quality postcards
📬 Full USPS-approved EDDM service — bundled, labeled, and mailed for you
🎯 Zip code targeting expertise
💬 Live customer support + design assistance
💪 Over a decade of success with home service pros

We don’t just print — we help you grow.

Pro Tips for EDDM Success

Track responses with promo codes like “DECK2025”
Use a unique campaign phone number (Google Voice works!)
Add a QR code that links to your photo gallery
Ask every lead: “Where’d you hear about us?”
Repeat key info: contact, offer, website — front AND back

Final Word: Nail More Jobs Without Knocking on Doors

The next time someone steps onto their cracked, faded deck, your postcard should already be sitting on their kitchen counter — planting the idea of transformation. That’s the magic of direct mail.

Let BlockbusterPrint.com handle the print and mail logistics so you can focus on building beautiful outdoor spaces.

Your next big job could be one postcard away.